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Business Forum Imaging Cologne program now complete

The program of the Business Forum Imaging Cologne 2017 is now complete. Under the theme “Moving beyond the limits”, the Business Forum Imaging Cologne 2017, which will take place March 1 to 2, 2017, at the Congress Centre North of the Koelnmesse Exhibition Center, is set to encourage the industry to move beyond the traditional limits of the photo and imaging market. With its “Imaging Unlimited” concept, photokina 2016 has already shown, despite the developments in traditional segments, the photo and imaging market is not getting smaller but bigger. Learn from high-profile experts and independent analysts how retailers, image providers, professional photographers, video producers and manufacturers can benefit from this dynamic development.

The program and the registration form (pdf) is now available for download at

http://www.bfi-photokina.com/redaktionell/bfi_1/downloads_20/pdf_22/2017_11/BFI_2017_en.pdf

International conference: On the first day, the main focus is on the opportunities that are developing beyond the traditional limits of the imaging market. Learn why the photo and imaging industry has a good future, which new products are selling best, understand how a start-up redefines the value proposition of the camera business, which apps inspire the customers and how the industry can entice the customers to print their photos.

On the second day of the conference, the emphasis is on turning new concepts and products into real business for retailers and service providers. Learn why you should leave your comfort zone, how you can more profit with multicopters, understand what Retail 4.0 can do for the on-site printing business, and watch how an experienced professional photographer uses new capturing technologies to create breathtaking photos. Get also to know new tools for online marketing and see the results of a study how consumers engage with their pictures.

All speeches will in English or German with appropriate simultaneous translation.

Sponsor presentations: Meet the Gold and Silver sponsors of the event in the networking zone in the lobby of the Congress Center North of Koelnmesse to see their latest product innovations and services.

Networking: On March 1, photokina will host an evening event with great food and drinks plus ample opportunities for informal meetings and discussions between visitors, sponsors and speakers.

We look forward to welcoming you at the Business Forum Imaging Cologne 2017.

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