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Done deal: Lytro reportedly closing shop, selling assets to Google News Opinion 

Done deal: Lytro reportedly closing shop, selling assets to Google

In one of the least-surprising developments in the hardware sector, light-field photography pioneer Lytro has apparently thrown in the towel after nearly $200 million in investment. According to an enigmatic post on the Lytro blog: (emphasis added) At Lytro, we believe that Light Field will continue to shape the course of Virtual and Augmented Reality, and we’re incredibly proud of... Read More
Lytro bails on hosted pictures service News 

Lytro bails on hosted pictures service

Beleaguered computational camera company Lytro has quietly shut down its hosted picture service for its light-field consumer cameras. In a blog post, the company noted: “More than two years ago, Lytro began focusing on Light Field video solutions for the cinema and virtual reality industries and discontinued the manufacturing and distribution of Lytro cameras for photography. As a part of... Read More
Apple iPhone 7 Plus will bring light-field photos to the masses Opinion 

Apple iPhone 7 Plus will bring light-field photos to the masses

Apple introduced the iPhone 7 Plus, offering dual cameras for first time in an iPhone. The iPhone 7 has a six-element f/1.8 aperture 58mm lens, optical-image stabilization and 12-megapixel sensor, while the Plus version adds a second 12-megapixel camera with a 28mm wide-angle. The user will be able to choose a 2x optical zoom and a 10x digital zoom. The dual... Read More
Making Light of Silicon Valley photography aspirations Opinion 

Making Light of Silicon Valley photography aspirations

Every few years, some technology-driven company makes a splash, proclaiming their revolutionary new product will change photography. Silicon Valley media falls over themselves covering the technology, usually without much critical thought. Think Foveon, which was supposed to replace image sensors, or Lytro, whose “light-field” cameras were going to revolutionize picture-taking. Today, the Foveon X3 sensor is found in niche Sigma... Read More