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AR shipments to increase more than 30 percent, according to Statista Market research Opinion 

AR shipments to increase more than 30 percent, according to Statista

Statista reports Apple’s acquisition of Akonia Holographics, a small Colorado-based company specializing in smart glass lenses, has added fuel to the rumors Apple is working on augmented reality (AR) glasses that could complement and possibly replace the iPhone in the future. Tim Cook is not the only one to see huge potential in augmented reality. While still in its... Read More
Statista: iPhones interest is waning Market research Opinion 

Statista: iPhones interest is waning

Apple has scheduled an iPhone event for Sept. 12. But do consumers really care anymore? According to Statista, Apple is rumored to release three new iPhones this year, based on iPhone X design, as well as new Apple Watches. Writer Felix Richter notes, however, Apple’s new product announcements seem to be losing their luster: “While Apple’s iPhone announcements are still... Read More
Digital camera household penetration is at 55%, according to CTA Market research Opinion 

Digital camera household penetration is at 55%, according to CTA

A recent study from the Consumer Technology Association (CTA) shows, for the first time, the three most frequently-owned tech products are screen-based devices. TVs (96%), smartphones (87%) and laptops (72%) are the three most-used devices, according to CTA’s 20th Consumer Technology Ownership and Market Potential Study. The digital camera comes in at 55 percent of household penetration, which is no surprise to... Read More
Analysis: Digital camera sales bottoming out? Market research 

Analysis: Digital camera sales bottoming out?

Felix Richter at Statisa provided an interesting chart about historical digital camera sales, featuring CIPA data. “When the first touchscreen smartphones made waves in 2007 and 2008, the camera industry was doing very well. In 2008, members of the CIPA, an association of the world’s most renowned camera makers, shipped almost 120 million digital cameras and probably didn’t worry too much... Read More
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