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Hardware in crisis: Can camera companies compete? News Opinion 

Hardware in crisis: Can camera companies compete?

The hardgoods part of the photo industry has always been highly competitive and price sensitive. Accessory sales prop up profit margins, as dealers rely on photo printing, lenses, bags, tripods, filters and other add-ons to build comfortable margins. It’s not unusual for an independent dealer to make $50 or $60 on the sale of a $1,200 DSLR body. This is... Read More
Five ways to boost your photo business in 2018 Feature Opinion 

Five ways to boost your photo business in 2018

Every new year brings new opportunities and new challenges and 2018 is shaping up to be no different. After the hustle and bustle of the all-important fourth quarter, many photo businesses use this time to reflect and to plan. Let’s take a look at some practical ideas: Know your value – Many business owners think they know their business, but... Read More
M1+ Firmware Update Brings YI Technology’s Mirrorless Digital Camera Performance to Best-in-Class Press releases 

M1+ Firmware Update Brings YI Technology’s Mirrorless Digital Camera Performance to Best-in-Class

Faster operation, autofocus and improved image quality, plus full control of exposure and focus for 4K Video SEATTLE–(BUSINESS WIRE)–YI Technology (YI), the leading, international provider of advanced, intelligent imaging technologies, today announced its M1+ major firmware update to the award-winning M1 Mirrorless Digital Camera, significantly improving image quality to the full potential of the Sony IMX269 image sensor and enhancing overall... Read More
YI Technology Launches Ultra Dash Camera With Exceptional Image Quality New Products Press releases 

YI Technology Launches Ultra Dash Camera With Exceptional Image Quality

YI 2.7K Dash Camera features MEMS 3-axis G-Sensor, Voice Control and LCD screen SEATTLE–(BUSINESS WIRE)–YI Technology, the leading, international provider of advanced, intelligent imaging technologies, announced today that its YI Ultra Dash Camera is now available to purchase on Amazon for $99.99. With 2.7K resolution, a 140° Wide-Angle lens and a MEMS three-axis G-Sensor, the YI Ultra Dash Camera helps... Read More
YI Technology Announces Upcoming VR180 Camera with Google New Products Press releases 

YI Technology Announces Upcoming VR180 Camera with Google

ANAHEIM, Calif.–(BUSINESS WIRE)–Today at VidCon 2017, the annual conference for online video fans, creators, and industry leaders, it was announced that YI is working with Daydream on an upcoming VR180 camera. Later this year YI Technology will deliver a new stereo, 3D camera, designed from the ground up for VR180. Technical details, pricing, exact availability dates, quantities and the product... Read More
YI Technology Announces YI 360 VR, First High-end, Live VR Camera for Any Consumer New Products Press releases 

YI Technology Announces YI 360 VR, First High-end, Live VR Camera for Any Consumer

LAS VEGAS–(BUSINESS WIRE)–NAB Show – YI Technology, the leading, international provider of advanced, intelligent imaging technologies, today announced the new YI 360 VR™, a major step in making truly high-end virtual reality video easy and accessible to anyone who wants to create and share content. Scheduled to be released in June 2017, the YI 360 VR™ is available for early... Read More
YI Technology and Google Unveil YI HALO at NAB 2017 New Products Press releases 

YI Technology and Google Unveil YI HALO at NAB 2017

 LAS VEGAS–(BUSINESS WIRE)–YI Technology, the leading, international provider of advanced, intelligent imaging technologies, today unveiled YI HALO, a next generation virtual reality (VR) camera built with Google’s Jump technology. YI HALO meets even professional VR creators’ and filmmakers’ most challenging demands. By combining the most advanced capture technology and stitching with ease and versatility, creators can see everything, go anywhere,... Read More
YI Technology to Unveil Virtual Reality Capture Devices at NAB 2017 | Business Wire News Press releases 

YI Technology to Unveil Virtual Reality Capture Devices at NAB 2017 | Business Wire

April 14, 2017 12:01 PM Eastern Daylight TimeSEATTLE–(BUSINESS WIRE)–YI Technology, the leading, international provider of advanced, intelligent imaging technologies, announced today plans to unveil virtual reality capture devices in the Virtual and Augmented Reality Pavilion at the National Association of Broadcasters Show, taking place April 24-27, 2017 in Las Vegas. Also on display will be select products from YI’s line... Read More
YI Technology Launches 4K+, World’s Highest Spec Action Camera New Products Press releases 

YI Technology Launches 4K+, World’s Highest Spec Action Camera

SEATTLE–(BUSINESS WIRE)- YI Technology, the leading, international provider of advanced, intelligent imaging technologies, announced today that its highly anticipated YI 4K+ Action Camera, is now available to purchase on YITechnology.com, Amazon.com and Aliexpress.com. The YI 4K+ is the first action camera to capture 4K video at 60 frames per second (fps), setting a new standard for the action camera category... Read More
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