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Sony launches 5G portable data transmitter for still image and video transmission New Products 

Sony launches 5G portable data transmitter for still image and video transmission

Sony Electronics is launching a portable data transmitter, the PDT-FP1, with an antenna structure allowing high-speed still image and video data transport over 5G networks. With the PDT-FP1, Sony is leveraging 5G mobile technology to enhance professional workflow for broadcasting and news coverage. This wireless communication device allows for real-time transfer of photos and videos and seamless livestreaming via 5G, representing... Read More
Sony announces a FE 24-50mm F2.8 G compact standard zoom lens New Products 

Sony announces a FE 24-50mm F2.8 G compact standard zoom lens

Sony Electronics announced the release of the FE 24-50mm F2.8 G standard zoom lens (SEL2450G), which is compatible with Sony’s α (Alpha) cameras. The 72nd addition to the full-frame E-mount lens lineup is compact and lightweight yet maintains high-resolution performance synonymous with Sony’s G lens series, the company said. The new FE 24-50mm F2.8 G will be available in May 2024... Read More
Sony Electronics, The Associated Press complete testing of advanced in-camera authenticity technology News 

Sony Electronics, The Associated Press complete testing of advanced in-camera authenticity technology

Sony Electronics announced the completion of a second round of testing for Sony’s in-camera authenticity technology with Associated Press. This in-camera digital signature allows for the creation of a “birth certificate” for images, validating the origin of the content, the company claims. Sony has been the exclusive imaging products provider to the AP since 202o. Sony’s authenticity technology provides a... Read More
Sony updates Camera Remote Software Updates 

Sony updates Camera Remote Software

Sony Electronics announced an updated version of its Camera Remote Software Development Kit (SDK), which allows users to operate Sony’s cameras remotely from their computer. Updated functionality includes compatibility with the newly announced ILX-LR1 camera and support for third parties in the development of bespoke applications using the leading performance of Sony cameras. Version 1.10 of the camera remote SDK, which... Read More
Sony launches industrial strength E-mount camera, ILX-LR1 New Products 

Sony launches industrial strength E-mount camera, ILX-LR1

Sony Electronics launched the new ILX-LR1, an interchangeable lens camera designed for industrial use with an approximately 61 megapixel 35mm full-frame image sensor. The camera is suited inspection, investigation, surveying, and mapping by drone, the company said. The new ILX-LR1 is expected to be available at the end of November through Sony and a variety of Sony’s authorized dealers for body only:... Read More
Sony Electronics announces ZV-1 II ultra wide-angle zoom vlogging camera News 

Sony Electronics announces ZV-1 II ultra wide-angle zoom vlogging camera

Sony Electronics launches the second-generation camera to the ZV-1 in the vlog camera ZV series, the ZV-1 II, which includes a wider-angle lens. The ZV-1 II has a 1.0-type Exmor RS image sensor (approximately 20.1 effective megapixels), BIONZ X image processing engine, and newly developed ZEISS® Vario-Sonnar T* 18-50 mm F1.8-4 lens. “The ZV-1 II is an exciting chapter for... Read More
Sony Electronics launches ultra-wide FE 20-70mm F4 G Lens New Products 

Sony Electronics launches ultra-wide FE 20-70mm F4 G Lens

Sony Electronics introduced the full-frame E-mount 20-70mm F4 G (model: SEL2070G) boasting a versatile zoom range, a remarkably compact and lightweight form-factor, and a constant F4 aperture throughout the zoom range, the company said. With impressive Sony G Lens image quality, high-speed accuracy and tracking autofocus (AF), and a smart design for maximum mobility and operability, this new lens is... Read More
Sony Electronics announces Airpeak S1 professional drone New Products 

Sony Electronics announces Airpeak S1 professional drone

Sony Electronics Inc. announced the company’s first professional drone, the Airpeak S1, which the company claims is the world’s smallest drone that can be equipped with a full-size Alpha mirrorless cameras. The new drone utilizes a proprietary motor, propeller, control system, and sensing technology, allowing it to fly at extremely high speeds with very stable wind resistance, claims Sony.  Additionally,... Read More
Sony Electronics elevates Neal Manowitz to president, COO News People on the Move 

Sony Electronics elevates Neal Manowitz to president, COO

Sony Electronics Inc. announced long-time executive Neal Manowitz will be promoted to president and COO for Sony Electronics Inc North America effective April 1, 2021. Mike Fasulo, who has led Sony’s Electronics operations in North America for the past seven years will be retiring, after serving 37 years with the company. Manowitz has 25 years of experience with Sony and... Read More
Sony launches FX6 full-frame cinema camera New Products News 

Sony launches FX6 full-frame cinema camera

Sony Electronics Inc. announced the FX6 (model ILME-FX6V) camera, featuring a 10.2 MP full-frame back-illuminated Exmor R CMOS sensor delivering a 15+ stop wide dynamic range with high sensitivity and low noise. The FX6’s base sensitivity is ISO 800 with an enhanced sensitivity setting of ISO 12,800 – expandable up to 409,600 – for shooting in low and very low... Read More
AP switches to Sony as exclusive global imaging provider News 

AP switches to Sony as exclusive global imaging provider

Sony Electronics Inc. and The Associated Press announced Sony as “the exclusive imaging products and support provider for AP news photographers and video journalists around the world.” A wide variety of Sony’s imaging solutions products will begin delivery immediately, including the full-frame mirrorless Alpha cameras, 4K XDCAM video cameras and an assortment of Sony’s 57 E-mount lenses. “We are extremely honored... Read More
Sony debuts Alpha 6600, Alpha 610 APS-C mirrorless cameras New Products Press releases 

Sony debuts Alpha 6600, Alpha 610 APS-C mirrorless cameras

Company introduces Alpha 6600 with in-body Image stabilization and enhanced battery life, also boosts product portfolio with the introduction of Alpha 6100 SAN DIEGO, Aug. 28, 2019 /PRNewswire/ — Sony Electronics today announced two new additions to its α (Alpha) series of mirrorless cameras with the launch of the Alpha 6600 (model ILCE-6600) and Alpha 6100 (model ILCE-6100). These new models bring... Read More
Sony Electronics announces two APS-C Zoom E-mount lenses New Products Press releases 

Sony Electronics announces two APS-C Zoom E-mount lenses

New APS-C E 16-55mm F2.8 G Standard Zoom Lens and APS-C E 70-350mm F4.5-6.3 G OSS Super-Telephoto Zoom Lens Bring E-mount Lens Total to 54 SAN DIEGO, Aug. 28, 2019 /PRNewswire/ — Sony Electronics today has announced two new APS-C zoom lenses in the G Lens™ series for their E-mount line-up, including the E 16-55mm F2.8 G standard zoom lens and the E... Read More
Sony Electronics renews Alpha Female ‘Creator in Residence’ contest Events News Press releases 

Sony Electronics renews Alpha Female ‘Creator in Residence’ contest

Winners to Receive $21,000 Project Budget, up to $5,000 in Sony Gear and Industry-renowned Mentors SAN DIEGO — August 5, 2019 — Sony Electronics Inc. today announced contest applications are now open for the second Alpha Female Creators-in-residence program. Launched in summer 2018, Alpha Female is a program that provides extensive resources and opportunities to advance the careers of female... Read More
Sony announces FE 200-600mm F5.6-6.3 G OSS Super-telephoto Zoom Lens New Products Press releases 

Sony announces FE 200-600mm F5.6-6.3 G OSS Super-telephoto Zoom Lens

SAN DIEGO, June 11, 2019 /PRNewswire/ — Sony Electronics Inc. today announced another new lens for their expanding full-frame FE lens lineup, the new FE 200-600mm F5.6-6.3 G OSS super-telephoto zoom lens (model SEL200600G). Sony’s furthest reaching E-mount zoom, the new G Lens™ series model utilizes many of the company’s most advanced lens design technologies to ensure excellent image quality, high-performance autofocus (AF) and... Read More