Big Year for the Big Game: Consumers to Spend $15.3 Billion on 2018 Super Bowl

WASHINGTON, January 25, 2018 – American adults are expected to spend an average $81.17 for a total of $15.3 billion as an estimated 188.5 million people watch the New England Patriots take on the Philadelphia Eagles in the Super Bowl next month, according to the annual survey released today by National Retail Federation and Prosper Insights & Analytics. Projected viewership... Read More