Axios: Photography service Snappr launches in Europe after raising $28 million

Gary Pageau ,

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Axios reports Snappr, a service for connecuting customers to professional photographers, is expanding to Europe after raising a $28 million Series B round. CEO Matt Schiller told Axios: “We have brands that have done hundreds of thousands of shoots with us. They have particular needs and specs, [and] we have an app that creators can use to access the brand guidelines live while they’re on a shoot.”

The platform, now available in 57 cities, helps with managing and editing visual assets, and it can also generate AI-enhanced images that align with brand guidelines. As part of its European launch, it now supports five additional languages: French, Italian, Spanish, German, and Dutch.
Back in 2020, Snappr raised $10 million in Series A funding to further develop its photographer and visual content marketplace. That year it also bought competitor Eversnap. The company had previously raised $3 million in previous seed and angel rounds.

 

 

 

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.