Dead Pixels Society podcast: Driving a sales-oriented photography business, with Lynn Cartia

GaryPageau

Gary Pageau of the Dead Pixels Society talks with Lynn Cartia, a New Mexico-based professional photographer for more than 30 years. Cartia gained notoriety a few years ago with her humorous alter-ego, Missy MWAC, but soon discovered there was a need for straight-to-the-point advice for photographers.

In this interview, Cartia talks about sales strategies, the need for photographers to sell prints, and how classic business practices, while not trendy, are what build a successful long-term business.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.