Futuresource projecting increased market value for Western Europe photo products

GaryPageau
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Futuresource Consulting is estimating the photo-output market value for the top six major Western Europe markets (Benelux, France, Germany, Italy, Spain, United Kingdom) will have 16% projected value growth from 2022 through 2027. The company said 2021 was a challenging year for photo output, due to the impact of the COVID-19 pandemic on print-worthy images, while 2022 showed 11% value growth. In 2023, the outlook was for a 6% increase in value, but this was in part due to increases in average selling prices.

By category, in terms of CAGR value from 2022-2027, photobooks will grow 4.7%, photo merchandise (cards, calendars, wall decor and photo gifts) will grow 3.4%, and photo prints will grow 1.8% in the period.

For more information, readers are encouraged to directly contact Jeremy Wills, Principal Analyst – Pro Displays & Imaging, at Futuresource.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.