GoPro announces first quarter 2021 revenue up 71%

GoPro Inc. reported first-quarter revenues were up 71% to $204 million, buoyed by a 224% increase in subscription revenue. Subscriptions were $82 million, resulting in 40% of quarterly revenue. The company has more than 1 million subscribers. GoPro sold about 700,000 camera units in the quarter, with an average retail price of $366.

“This is the new GoPro. We’ve evolved from a hardware unit-sales-centric business to a successful direct-to-consumer subscription-centric business with a significant opportunity to grow margin and profitability with continued subscriber growth,” said Nicholas Woodman, GoPro’s founder and CEO. “The value-creation implications of this shift are meaningful.”

“GoPro fired on all cylinders during the first quarter of 2021. Strong revenue growth globally, a continued shift to higher-end cameras, and subscription growth drove record ASP’s that resulted in expanded gross margins and operating results in the quarter,” said Brian McGee, GoPro’s CFO and COO.

Results Summary:

Three months ended March 31,

($ in thousands, except per share amounts)

2021

2020

% Change

Revenue

$

203,680

$

119,400

70.6

%

Gross margin

GAAP

38.6

%

32.2

%

640 bps

Non-GAAP

39.2

%

34.2

%

500 bps

Operating income (loss)

GAAP

$

(3,512)

$

(56,114)

93.7

%

Non-GAAP

$

6,913

$

(46,654)

114.8

%

Net income (loss)

GAAP

$

(10,168)

$

(63,528)

84.0

%

Non-GAAP

$

4,835

$

(49,613)

109.7

%

Diluted net income (loss) per share

GAAP

$

(0.07)

$

(0.43)

83.7

%

Non-GAAP

$

0.03

$

(0.34)

108.8

%

Adjusted EBITDA

$

10,720

$

(41,356)

125.9

%

Written by 

Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.