ScheduLink replaces your whiteboard and Post It Notes, with Seenu Yellapu and Michael Rak

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Spreadsheets, whiteboards, and “the one person who knows everything” can keep a volume photography studio running, right up until the moment they stop scaling. Gary Pageau of The Dead Pixels Society is joined by Seenu Yellapu (ScheduLink) and Michael Rak (Artona Group) to talk about the overlooked side of school and volume photography: the operational admin work that surrounds every shoot, from scheduling and staffing to task handoffs, notes, and repeatable processes you can actually trust.

We get specific about what breaks with Excel: no true data ownership, multiple versions of truth, and tribal knowledge that disappears when staff turns over. Then we unpack how ScheduleLink approaches studio workflow automation by building your SOPs into the platform with templates, default values, task assignments, and visibility across each step. We also talk about onboarding reality, why implementation can feel daunting, and how importing data and iterating while you use the system can make adoption faster for real working studios.

Privacy and student data security come up as a serious differentiator. We discuss role-based access, limiting what contract photographers can see, and secure ways to collect school data without leaving it scattered across inboxes and laptops.

Written by 

Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.