Epson brings Shaq star power to family memories promotion

Epson has once again tapped its star celebrity endorser – Hall of Fame NBA player Shaquille O’Neill – to promote its line of wireless photo scanners. The company is encouraging family members to gather old photos, stroll down memory lane, and share treasured stories and milestones in celebration of “Family Photo Month.” To help recognize families everywhere, Epson is offering a range of promotions up to $100 off of the FastFoto – Wireless High-Speed Photo Scanner at select participating retailers in May and June.

“Countless memories are stored away in boxes and never spoken about until there is a reason to dig them out,” said Mike Isgrig, vice president, consumer sales, Epson America. “We don’t want those irreplaceable memories to be forgotten. With Epson Family Photo Month starting this May, we want to celebrate moms and dads and bring families together to rediscover, print, and share cherished memories.”

In celebration of Family Photo Month, Shaq and his mother Lucille O’Neal are featured in Epson’s Family Photo Month campaign, reliving, and sharing memories, while creating new ones by scanning cherished photos together. The campaign also promotes the company’s Epson FastFoto iOS/Android app for capturing the voice of loved ones and creating custom videos with music, audio, text, and transitions and the company’s cartridge-free EcoTank Photo ET-8500  and EcoTank Photo ET-8550 all-in-one Supertank printers for making additional copies of prints and for creating photo books and prints.