IPIC 2019 continues successful trend with new spring dates

GaryPageau

Hundreds of photo-specialty dealers gathered in Henderson, Nev., March 4-6, for the annual IPIC conference by the IPI Member Network. The education-packed week was filled with sessions, networking opportunities, and a two-day afternoon tradeshow. Fast-paced Live Learning sessions brought stories of member success, need-to-know information, and inspiration. University Sessions featured tutorials on specific equipment like Fujifilm printers and EFI workstations and lessons ranging from selling custom picture framing to building online photo success. The group’s Print Refinery licensed business model received extra attention, with dedicated information sessions, along with the announcement of two more licensees: Fleetwood Photo and Video, Knoxville, TN, and Kohne Camera and Photo, Toledo, Ohio.

Event photos below courtesy of IPI.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.