Kodak Moments announced the expansion of its partnership with multi-national retailer Carrefour in France. The companies have launched a cross-channel photo website that’s designed, operated and managed entirely by Kodak Moments with Carrefour’s cooperation in co-branding and marketing.
With a multi-format network of over 13,000 shops in nearly 40 countries, the Carrefour Group is one of the world’s leading food retailers. Carrefour generated sales of €81.2 billion in 2021.
On top of a large print range, consumers now have a variety of high-quality, personalized photo products to choose from with the photo.carrefour.fr site, powered by Kodak Moments. All products are printed and assembled in France.
The photo website offers multiple delivery options: home delivery, in-store pickup in select hypermarkets, or Kodak Moments in-store kiosk printing within one hour (Click, Print & Collect). All options can be accessed directly through a smartphone, desktop computer, and tablet – a one-stop convenient shopping experience.
“Kodak Moments is an innovative brand that strives to meet the needs of its consumers by providing the best possible experience,” said Pascale Philbert-Grondel, Kodak Moments sales director France-Benelux. “We are proud to work in collaboration with Carrefour on a global approach to fit our consumers’ needs and enhance the shopping experience through a cross-channel strategy that satisfies the demand by offering locally made, high-quality products all year long.”
The website completes a 360-degree ecosystem and represents one of several investments made to enhance photo offerings at Carrefour France in the months and years ahead, according to the announcement.