Moonpig Group reports half-year revenue up 6.7%
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U.K. personalized product company Moonpig Group plc announced six-month revenue was up 6.7%, with the Moonpig brand growing at 9.4% and Greetz returning to growth at 1.3% in constant currency and 3.0% on a reported basis.
The “Experiences revenue” decreased by 8.9% year-on-year in H1 FY26. Recent trading has been encouraging, with improved performance in the second half to date, the company said. Moonpig Plus and Greetz Plus subscriptions increased to 1.02m members (October 2024: 0.75m).
“We have delivered a strong first half, with continued momentum at the Moonpig brand complemented by a return to growth at Greetz,” said Nickyl Raithatha, CEO, Moonpig. “Customers are engaging more deeply than ever – more than 50% of customers are now using our innovative creative features to make their cards ever more personal – and our Plus subscriber base continues to grow. Experiences has also shown encouraging recent trading, with improved performance in the second half to date, including across Black Friday. This strong momentum across the Group, together with our sustained investment in innovation, data, and AI, has underpinned our strong EPS growth.
“I am proud of what our outstanding team has built together during my seven years as CEO. Today, Moonpig Group is the leading online greeting card and gifting platform in the UK and Netherlands. We have built a resilient, cash‑generative and profitable platform with a clear strategy, a highly engaged, loyal and growing customer base and a data advantage that continues to compound year after year. With real momentum and multiple growth levers to pull, the Group is well-positioned to continue capitalising on the long-term structural shift from offline to online.”
Divisional performance
• Moonpig brand +9.4%, seeing increase in both orders and average order value. Revenue in New Markets (Ireland, Australia and the US) grew by 32.3% year-on-year.
• Greetz +1.3% constant currency, demonstrating continued sequential growth and exiting the period with low-to-mid single digit constant currency revenue growth.
• Experiences -8.9%, as we continue to execute the repositioning, supported by new commercial leadership, improved online user experience and the roll-out of new partners such as Pizza Express, The Traitors Live Experience, Sixes and Spotify subscriptions.
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Six months ended 31 October 2025 |
Six months ended 31 October 2024 |
Year-on-year growth % |
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Revenue (£m) |
168.6 |
158.0 |
6.7% |
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Gross profit (£m) |
97.0 |
93.6 |
3.7% |
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Gross margin (%) |
57.6% |
59.2% |
(1.6)%pts |
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Adjusted EBITDA (£m)1 |
45.0 |
41.8 |
7.7% |
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Adjusted EBITDA margin (%)1 |
26.7% |
26.5% |
0.2%pts |
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Reported profit/(loss) before taxation (£m) |
26.6 |
(33.3) |
180.1% |
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Adjusted profit before taxation (£m)1 |
30.5 |
27.3 |
11.4% |
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Reported earnings per share – basic (pence) |
6.1 |
(11.2) |
154.3% |
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Adjusted earnings per share – basic (pence)1 |
6.9 |
6.1 |
13.1% |
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Dividend per share (pence) |
1.25 |
1.00 |
25.0% |
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Purchase of own shares for cancellation (£m) |
30.0 |
– |
N/a |
1 Stated before Adjusting Items of £nil in Adjusted EBITDA (H1 FY25: £56.7m) and £3.8m (H1 FY25: £60.6m) in Adjusted profit before taxation. See Note 5 and Note 23.
