Fujifilm introduces INSTAX MINI LINK 2 smartphone printer

FUJIFILM North America Corp. launched the launch of its FUJIFILM INSTAX MINI LINK 2 Smartphone printer (Mini Link 2). When used with its free, downloadable App, Mini Link 2 features a variety of new features designed to encourage creativity, including customizable frames and image color modes that help enhance the mood of an image. INSTAXAiR is an exciting new feature for Mini Link 2, taking interactivity and personalization to a whole new level by allowing the Smartphone printer to be a tool to draw “in the air” and apply the effects directly to the printed image.

“Mini Link 2 encourages image-makers to express themselves creatively through their prints,” said Bing Liem, president, Imaging Division, FUJIFILM North America Corporation. “With highly innovative, fun, and interactive features like INSTAXAiR, we’re establishing new ways to connect with and inspire INSTAX users as they create their images.”

The INSTAXAiR App feature allows Mini Link 2 users to add graphics to their prints, including bubbles, petals, neon, spray paint, or a glitter look by simply holding the Mini Link 2, pressing the feature button on top, and aiming the side LED to draw in the air. What is drawn in the air will then appear on the print preview in-App, and once the user is happy with the look, the graphics will appear on the print itself when printed with the Mini Link 2. Users of the INSTAXAiR feature can even record a video of the drawing and share the moment as a printable QR code that appears on the print. The QR code can be scanned to view the video, download it, or share it on social media.

Compact, lightweight, and finished with a tonal, striped texture, Mini Link 2 transfers an image from the user’s Smartphone and commences printing in about 15 seconds, supports continuous printing, and is capable of printing about 100 INSTAX prints per charge via Bluetooth.

In addition to Smartphone compatibility, Mini Link 2 is also compatible with the FUJIFILM X-S10 digital camera, allowing photographers to send their images directly from the camera to the printer.

Mini Link 2 will be offered in Soft Pink, Clay White, and Space Blue, and is expected to be available for purchase on or about June 22, 2022, at a manufacturer’s suggested retail price of $99.95 USD and $129.99 CAD.

New film variety introduced

Accompanying the launch of the Mini Link 2 is the new INSTAX MINI Spray Art instant film, featuring a colorful rainbow spray design that reflects light. This new film variety is also expected to be available June 22, 2022, at a Manufacturer’s Suggested Retail Price of $15.75 USD and $13.99 CAD.