Insta360 launches Insta360 X4 Air, a lightweight 8K camera
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Insta360 announced Insta360 X4 Air, the newest addition to its X Series. Compact, ultralight (165g), and packed with features, including 360 technology, X4 Air brings 8K 360 video and AI-powered simplicity to creators.
Weighing just 165 grams, X4 Air is Insta360’s lightest-ever 8K 360 camera. It is built for the street, the trail, and everyday use, an entry point for anyone looking to explore 360 storytelling for the first time. Dual 1/1.8-inch sensors and advanced image processing capture rich 8K detail and natural colors, while a sleek, travel-friendly body slips easily into a pocket or backpack.
“X4 Air is about capturing life as it happens,” said Max Richer, VP of Marketing and Co-Founder at Insta360. “It lets creators stay present while capturing everything around them. It’s for anyone who wants to film real life without the weight or complexity—a lighter, simpler way to tell stories.”
X4 Air takes everything creators loved about X4 and makes it lighter, smarter, and more intuitive. The upgrades focus on real-world performance rather than numbers, improving image quality and ease of use in every scenario.
Larger 1/1.8-inch sensors deliver crisper 8K footage with a 134% increase in pixel area per frame vs. X4, capturing better detail and more vivid color straight out of the camera. One of the biggest leaps comes from AdaptiveTone, Insta360’s intelligent exposure algorithm. AdaptiveTone analyzes light from both lenses independently to balance brightness and color across the full 360 image, protecting skies and shadow detail without heavy color grading.
Insta360 X4 Air will be available starting Oct. 28 in Graphite Black and Arctic White from store.insta360.com, Amazon, and select retailers, with US and Canada availability coming soon. The Standard Bundle retails for US$399.99, while the Starter Bundle, including a 114cm Invisible Selfie Stick, Lens Cap, and extra Battery, is priced at US$439.99. Both include a complimentary one-year Insta360+ subscription for a limited time.