Leica debuts SOFORT 2

Leica Camera AG introduced the Lecia SOFORT 2, a follow-up hybrid instant camera, now in three colors. The $389 SOFORT 2 user-friendly menu structure and button layout align with those of other digital Leica cameras.

The new SOFORT 2 now has the option to permanently save digital images and choose the best shots before printing them. This includes all photos on a smartphone and those taken with other Leica cameras, already stored in the gallery of the seamlessly connected Leica FOTOS App. These photos can be transferred to the camera via the app and printed as instant photos. Simply pull the manual printing lever on the camera, and seconds later, you’ll have the print on Instax Mini format photo paper in your hands.

The new Leica SOFORT 2 is available in black, red, and white and presents itself as a camera that will quickly find a permanent place in the family, at events, and during travels, creating special shared experiences, the company said. Numerous fun features include the selfie mode with a separate shutter button, the landscape mode with a wide-angle character, the macro mode for close-ups from up to 10cm, as well as 10 lens and 10 film effects to unleash your creativity.

The Leica SOFORT 2 will be available globally at all Leica Stores, the Leica Online Store and authorized dealers starting on Nov. 9th, 2023.