Lomography launches Atoll Ultra-Wide Art Lens

Atoll 2.8-17 Ultra-Wide Lens

Lomography has launched Atoll 2.8-17 Ultra-Wide Lens, which will be available on Kickstarter at a starting price of $399 USD with savings of up to $150 USD on the expected suggested retail price of $549. The lens delivery date is August, 2021. The lens will focus as close as 0.1 meters on Canon RF, Nikon Z, Sony E cameras, and 0.25 meters with M mount cameras. The lens is designed for photographers and filmmakers.

The manual-focus lens has a 103-degree field of view. It is comprised of 13 multicoated elements in 10 groups.

Dimensions vary based on mount (including Lotus Lens Hood and Close-up Lens Base): 87 mm (Canon RF) / 91 mm (Nikon Z) / 89 mm (Sony E) / ø73 mm × 79 mm (M)

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.