Nikon names Brandon Woelfel and Tina Sokolovska as ambassadors

April 4, 2026April 12, 2026 GaryPageau Nikon, Nikon Ambassadors

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Nikon Inc. announced Brandon Woelfel and Tina Sokolovska as the newest members of the prestigious Nikon Ambassador program. Woelfel and Sokolovska bring fresh creative energy and an exciting visual presence to their work, while setting trends and invigorating the imaging industry.

“Since its inception more than 12 years ago, the ethos of the Ambassador program has always been to mentor, motivate, inspire and empower all types of creative professionals and enthusiasts.” said Mike Corrado, NPS Senior Manager, Ambassador Team Leader, Nikon Inc. “Brandon and Tina speak to an emerging generation of visual artists, while bringing their own passionate communities and a strong creative drive.”

As Ambassadors, Woelfel and Sokolovska will share their perspectives with our communities, help advance the imaging industry and provide feedback to Nikon as the needs of imaging professionals continue to evolve.

Brandon Woelfel: A New York-based portrait photographer known for his dreamy, cinematic use of color and light, Woelfel has become a defining voice in modern portraiture. Inspired early on by Nikon film cameras, his work blends imaginative lighting with layered post-production to create visually striking, atmospheric images. A graduate of the School of Visual Arts, he is also the author of two photo books, Luminescence and Ultraviolet, and has built a global following through his distinctive aesthetic and educational content.

Tina Sokolovska: An American-Ukrainian fashion, editorial and celebrity photographer, Sokolovska is recognized for her bold, cinematic approach to visual storytelling. Based in New York, her work spans high-profile editorials, brand campaigns and magazine covers, with collaborations including leading global publications and brands. An internationally acclaimed educator, she has led over 100 workshops worldwide and is the founder of 917 Agency, a creative production studio specializing in fashion and luxury content. She is also the author of the art photography book She, Everywhere.