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GoPro expands MISSION 1 series lineup with vlog kit, filmmaker kit, Media Mod, Volta 2 battery grip and more Marketing New Products 

GoPro expands MISSION 1 series lineup with vlog kit, filmmaker kit, Media Mod, Volta 2 battery grip and more

GoPro, Inc. announced the MISSION 1 PRO Creator Edition, MISSION 1 PRO Ultimate Creator Edition, Volta 2, Media Mod for MISSION 1 Series, and Universal Adhesive Mount are now available for purchase at GoPro.com and at GoPro retailers in August. New firmware for the MISSION 1 and MISSION 1 PRO adds new camera features and is available now to provide... Read More
Picsart’s Earn Program crosses $1 million in creator earnings since April launch Marketing 

Picsart’s Earn Program crosses $1 million in creator earnings since April launch

Content platform Picsart announced participants in its Earn with Picsart program have collectively earned more than $1 million for the video content they create since April. The program offers a deliberate alternative to traditional avenues that have long frustrated creators held back by follower thresholds and closed invite lists. To date, content made through the program has exceeded 5 billion... Read More
PhotoShelter launches Live Stream Video Workflow Marketing New Products 

PhotoShelter launches Live Stream Video Workflow

PhotoShelter, a digital asset management (DAM) platform for brands, announced the launch of Live Stream Video Workflow, a new capability that ingests live broadcasts directly into PhotoShelter so teams can clip highlight moments and push them to social media and other channels while the event is still in progress. For sports organizations, content teams, and live event producers, the most... Read More
Delkins to hold price 512GB POWER CFexpress 4.0 Type B Memory Card Marketing Promotions 

Delkins to hold price 512GB POWER CFexpress 4.0 Type B Memory Card

Delkin Devices announced it will maintain the retail price of its 512GB POWER CFexpress 4.0 Type B Memory Card at $279.99 through July 31, 2026, or while supplies last, despite rising NAND flash and component costs that have led to memory card price increases across the industry. As NAND flash and component costs continue to rise across the industry, many... Read More
Cricut defines its next era as a creativity platform Marketing News 

Cricut defines its next era as a creativity platform

Home-personalized products maker Cricut, Inc. announced a new brand positioning: “an integrated ecosystem powered by Cricut Design Space and designed to help people turn ideas into meaningful, personalized items,” reflecting a broader shift in how people approach creativity. The company said it is moving beyond awareness of its smart cutting machines to more fully reflect the power of its creativity platform, an... Read More
How things change: 50 years ago, an industry celebrated a nation’s birthday Events Feature Marketing Opinion 

How things change: 50 years ago, an industry celebrated a nation’s birthday

On the eve of the 250th anniversary of the Declaration of Independence, the comparison between how the photo industry – and the nation as a whole – is commemorating the event now, compared to the Bicentennial in 1976, is striking. By any measure, the general consumer interest in the FIFA World Cup has eclipsed America250. As the LA Times pointed... Read More
Meta AI tool blamed for REI’s embarrassing bike ad Marketing 

Meta AI tool blamed for REI’s embarrassing bike ad

Outdoor retailer REI is dealing with online backlash for an Instagram ad that featured a generative AI image of a bicycle with two sets of handlebars. The situation illustrates the need that, while AI can increase productivity, it is not a yet an automatic replacement for human oversight. As Business Insider reported, REI is blaming META AI for the error:... Read More
Pinterest marketing for photo businesses, with Julia Bocchese Marketing News 

Pinterest marketing for photo businesses, with Julia Bocchese

The Dead Pixels Society Podcast host Gary Pageau interviews Julia Bocchese of Julia Renee Consulting, an SEO, AI search, and Pinterest consultant in Philadelphia, about how she shifted from corporate publishing and a travel photography site (plus a Viking Age history master’s) into nine years of SEO and Pinterest work. She explains Pinterest is closer to Google than social media because it’s a visual search... Read More
VistaPrint launches global brand platform with Print Your Possible Marketing 

VistaPrint launches global brand platform with Print Your Possible

VistaPrinty announced the global launch of its new brand platform: Print Your Possible. Built around the ingenuity and power of small business ideas, the platform demonstrates how physical print and professional design serve as the tangible catalysts that help entrepreneurs build momentum and bring their unique visions to life, the company says. Coinciding with the platform launch, VistaPrint is leaning... Read More
Shutterfly folding Tiny Prints into main site Marketing 

Shutterfly folding Tiny Prints into main site

Shutterfly is continuing the consolidation of the various brands the company gathered during the heyday of its buying spree. According to a post on the Shutterfly site, Tiny Prints stationery and other products will be “exclusively available on Shutterfly.” Founded in 2004, the bootstrapped Tiny Prints started as a birth-announcement company, gaining traction as it added other categories like holiday... Read More
MYPICTURE UK survey finds mums value meaning over formula on Mother’s Day Marketing 

MYPICTURE UK survey finds mums value meaning over formula on Mother’s Day

Mother’s Day gifting in the UK may be shifting away from formula-led purchasing and towards gifts that feel more meaningful, according to a new directional survey published by MYPICTURE UK and The Customization Group. The survey combined responses from a follower survey and Instagram polls, creating a directional sample of 100 respondents across six questions and three age groups. While... Read More
TIPA announces 2026 TIPA World Award winners Events Marketing Promotions 

TIPA announces 2026 TIPA World Award winners

The Technical Image Press Association (TIPA) is pleased to announce the winners of the 2026 TIPA World Awards, recognizing the best photo and imaging products of the year. These awards honor outstanding achievements in imaging technology, product design, and user experience across professional, enthusiast, and consumer markets. The winners were selected during the annual General Assembly of TIPA members, which... Read More
Nikon names Brandon Woelfel and Tina Sokolovska as ambassadors Marketing 

Nikon names Brandon Woelfel and Tina Sokolovska as ambassadors

Nikon Inc. announced Brandon Woelfel and Tina Sokolovska as the newest members of the prestigious Nikon Ambassador program. Woelfel and Sokolovska bring fresh creative energy and an exciting visual presence to their work, while setting trends and invigorating the imaging industry. “Since its inception more than 12 years ago, the ethos of the Ambassador program has always been to mentor,... Read More
CEWE commemorates 100 million CEWE Photobooks Marketing News 

CEWE commemorates 100 million CEWE Photobooks

CEWE  reached an extraordinary milestone this year: the 100 millionth CEWE PHOTOBOOK was produced and delivered. Since its launch in 2005, the CEWE PHOTOBOOK has shaped the way personal moments are preserved and has become an integral part of our culture of remembrance, the company said. Now considered the best-selling photobook in Europe, the anniversary edition – a travel photobook... Read More