Photo kiosks: Looking ahead to 2013

GaryPageau

From our post at Kioskmarketplace.com: With a tumultuous 2012 nearly behind us, let’s look ahead at photo kiosk trends for the next year:

Going mobile: Just as pop-up stores – temporary promotional retail locations in seasonal or high-traffic areas – are hot new trend, look for pop-up photo kiosks.  These can be used for events, concerts, receptions and more. The advantage most of them will have would be a better quality lens and flash combo – maybe even a DSLR – than a cameraphone. Coupled with an integrated brand message and immediate social sharing, look for these kiosks to be adopted by marketing-savvy brands.

And, given that most tablets sport a camera, they can themselves be “mobile photo kiosks.”

See more at Kioskmarketplace.com.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.