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U.K. mobile photobook brand Popsa is making case for quick-and-easy photobook creation with its new holiday advertising, which debuted this week on “Good Morning Britain” on ITV. The ad, narrated by English comedian Marcus Brigstocke, emphasizes the ease of use of making a photobook, even for the most time-starved of moms.
Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.