NRF: Valentine’s Day spending expected to reach new records
Consumer spending on Valentine’s Day is expected to reach a record $29.1 billion, according to the annual survey released by the National Retail Federation (NRF) and Prosper Insights & Analytics. The amount surpasses the previous record of $27.5 billion in 2025. Shoppers are budgeting a record $199.78 on average for gifts, an increase from $188.81 last year and surpassing the...
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