Adobe’s Project Indigo camera app adds AI playground

Adobe Inc. has posted on its research blog that its experimental camera app Project Indigo has added an AI Playground for free. “Since Indigo is an experimental app, and this is an experiment inside Indigo, we’re offering the AI Playground for free, with no sign-on required,” the post said. “However, this level of free access will be available only to a few percent of our users, and only for a few weeks. Our goal is to learn how people use GenAI-powered editing. Depending on its success, we may extend the experiment, or expand the user pool, or run follow-on experiments.”

Project Indigo offers full manual controls, a natural (SLR-like) look, and the highest image quality that computational photography can provide – in both JPEG and raw formats. It also introduced some new photographic experiences not available in other camera apps, like the ability to remove reflections when photographing through windows.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.