Dakis adds Google Shopping, ad campaigns

dakis Inc. announced an integration with Google, allowing retailers to add their products to Google products listings directly from the dakis platform. Retailers’ products can appear in free listings across Google properties, including the Shopping tab, Google Search, Google Images, Google Maps, and Google Lens, the company said. dakis executives added, with the pandemic, the value of online shopping is vital to brick-and-mortar businesses, especially being found in Google searches.

“We are making it simpler and more affordable for small & medium retailers to efficiently compete against larger retailers, to get found and to get their share of sales,” says Philippe Hugron, CEO, dakis inc. “For small and medium retailers, this is by far their best advertising initiative. I don’t think a retailer can afford not to showcase their products into the various Google properties.”

dakis is a provider of cloud-based, Unified Commerce Platform, enabling retail stores and printing labs to run a business in-store, online, and just about everywhere.