PRINTING United Alliance announces registration has officially opened for the highly anticipated PRINTING United Expo 2021, taking place at the Orange County Convention Center in Orlando, Fla., on Oct. 6-8. New this year is a three-phase Expo experience furthering provides access to even more education, new product debuts, and more, for the industry around the globe, the group said.
The first part of PRINTING United Expo takes place online, called Expo Preview, going live this summer. PRINTING United Expo Live takes place at the OCCC in Orlando on Oct. 6-8. Attendees will experience one million square feet of solutions across all industry segments, networking opportunities and events, and best-in-class educational sessions presented by top thought leaders. Expo Wrap-Up takes place virtually immediately after the live Expo with an opportunity for attendees to dive further into any areas that may have been missed during the live event. Registration to this year’s Expo includes access to this special online preview of product demonstrations and educational sessions to better prepare for the live show.
The first all-segment, in-person event in two years welcomes major new products from participating companies including 3M, Agfa, A-Plus Printing, Canon, CWT Worktools, Durst, EFI, Epson, Fujifilm, GSG, Heidelberg, HP, Komori, Konica Minolta, Kornit, M&R, MBO America, Mimaki, Muller Martini, MultiCam, Nazdar, OmniPrint, Ricoh, RISO, RMGT, Roland DGA, Stahls’, Standard Finishing, StratoJet, TVF, Ultraflex, Vanguard, Zünd, and more.
PRINTING United Expo show floor
The PRINTING United Expo show floor features an apparel zone, where attendees can make their own show T-shirt, grab a drink at the café, listen to live podcast broadcasts from leaders in the space — including Aaron Montgomery and Terry Combs (“2 Regular Guys”) and the Promo Marketing PM podcast — and more.
In addition to the excitement on the show floor, leading educational sessions will be accessible online during Expo Preview, on-site in Orlando during Expo Live, and after the event during Expo Wrap-Up. Featured sessions include topics covering economic trends and outlook analysis to equip printers with the necessary information to understand issues that have affected their businesses from the pandemic and how to navigate challenges; growth markets and opportunities by market segment; planning for profitability; sales and marketing insight; and convergence and diversification. A dedicated track of sessions will also be presented exclusively in Spanish.
“The industry is ready to gather once again and the time has finally arrived,” says Mark J. Subers, president, PRINTING United. “Since the launch of PRINTING United Expo in 2019, through to the PRINTING United Digital Experience, and now at the doorstep of this year’s event, we have been talking to industry leaders and partners the entire way to understand how these events can best serve them. While virtual events kept us going during the past challenging year, the feedback we continue to hear is that people want, and really need, to be together to begin getting back to business. In fact, according to a recent study conducted by Association Insights, 94.7% of respondents indicated that large industry trade shows are important, or essential.