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Fujifilm introduces instax SQUARE 2 instant camera New Products 

Fujifilm introduces instax SQUARE 2 instant camera

FUJIFILM North America Corp., Imaging Division, announced the launch of the instax SQUARE 2 instant camera, expected to be available late October 2026 at a MSRP of $119.95 USD and $139.99 CAD “Our instax SQUARE products have always brought the classic style and symmetry many instant photographers seek when making images,” said Bing Liem, division president, Imaging Division, FUJIFILM North... Read More
Fujifilm installs first FUJIFILM REVORIA  PRESS PC2120 in the Americas Partnerships 

Fujifilm installs first FUJIFILM REVORIA PRESS PC2120 in the Americas

FUJIFILM North America Corp., Business Innovation Division, announced the first U.S. installation of its flagship FUJIFILM REVORIA PRESS PC2120 at National Color Graphics (NCG), based in Spokane, Washington. “As a customer who has relied on Fujifilm’s print quality and overall reliability for over 20 years, we’re excited and proud to be the first U.S. based printer to acquire PC2120,” said... Read More
Fujifilm debuts instax Pal 2 digital camera, Instax Wide 2 printer New Products 

Fujifilm debuts instax Pal 2 digital camera, Instax Wide 2 printer

FUJIFILM North America Corp., Imaging Division, announced the launch of the next generation of its ultra- portable instax Pal digital camera series: instax Pal 2 digital camera. Pal 2 brings a host of new features to the Pal lineup, like an optical viewfinder and new filters and shooting modes. instax Pal 2 is expected to be available late September 2026... Read More
Fujifilm launches ETERNA ProRemote app, VF-GFXC2 electronic viewfinder New Products 

Fujifilm launches ETERNA ProRemote app, VF-GFXC2 electronic viewfinder

FUJIFILM Corp. announced the launch of ETERNA ProRemote, a remote-control app for FUJIFILM GFX ETERNA 55 digital filmmaking camera, which will be available on Sept. 10, 2026. ETERNA ProRemote is a remote-control app that connects GFX ETERNA 55 to iOS and iPadOS devices, via Bluetooth, Wi-Fi, or wired LAN. There are three selectable connection modes to support the needs of... Read More
Fujifilm Introduces FUJINON XF400mmF4.5 R LM OIS WR Lens New Products 

Fujifilm Introduces FUJINON XF400mmF4.5 R LM OIS WR Lens

FUJIFILM North America Corp., Electronic Imaging Division, announced the FUJINON XF400mmF4.5 R LM OIS WR super-telephoto prime lens, featuring a focal length of 400mm (equivalent to 609mm in the 35mm format) and a bright maximum aperture of F4.5 – delivering some of the highest optical performance in the XF lens lineup. FUJINON XF400mmF4.5 R LM OIS WR will be available... Read More
Fujifilm expands with “Fujifilm for Google Photos Print Store” Partnerships 

Fujifilm expands with “Fujifilm for Google Photos Print Store”

FUJIFILM North America Corp., Imaging Division, announced the launch of ‘Fujifilm for Google Photos Print Store,’ an integrated print storefront designed to bring high-quality physical photo products directly to Google Photos users. Fujifilm will assume leadership and responsibility for the photo printing functionality of the Google Photos platform, with plans to roll out new features, new products and a better... Read More
Nikkei report shows Canon and Sony retain top spots, Fujifilm leaps over Nikon Market research 

Nikkei report shows Canon and Sony retain top spots, Fujifilm leaps over Nikon

Japan’s leading financial publication, Nikkei Inc. released ” Nikkei Industry Map 2027, ” which includes a ranking of digital camera shipments (market share) by manufacturer in the global camera market. The report shows Canon maintains its healthy number one market share, followed by Sony at number two. In the battle for third place, however, Fujifilm leapfrogged Nikon, according to TechRadar. (Note,... Read More
Fujifilm announces FUJIKINA New York 2026 Events 

Fujifilm announces FUJIKINA New York 2026

FUJIFILM North America Corp., Electronic Imaging Division, announces FUJIKINA New York 2026, a three-day festival celebrating the art of photography. Taking place Friday, Oct. 16 through Sunday, Oct. 18, 2026, FUJIKINA New York will be an immersive photography experience filled with exhibitions, keynote talks, workshops, photo walks, portfolio reviews, and more. “Photography has shaped New York for nearly 200 years,... Read More
Fujifilm announces lineup for PRINTING United Expo 2026 Events News 

Fujifilm announces lineup for PRINTING United Expo 2026

FUJIFILM North America Corp., Business Innovation Division, announced it will display the company’s latest portfolio of digital print and business-development solutions at PRINTING United Expo 2026, Booth #N6042, Sept. 23–25, 2026, at the Las Vegas Convention Center. At the Fujifilm booth, visitors will see the complete REVORIA PRESS Production Toner portfolio featuring the new REVORIA PRESS PC2120, the FUJIFILM ApeosPro... Read More
Fujifilm introduces “instax Biz™ Template Maker web application News 

Fujifilm introduces “instax Biz™ Template Maker web application

FUJIFILM Corp. launched the “instax Biz Template Maker,” a web browser application enabling users to easily create custom templates for “instax Biz,” an event solution app supports businesses and brands in strengthening engagement with visitors and creating memorable brand experiences at events. The application is available in Japan. instax Biz is an event solution app that connects to printers in... Read More
Fujifilm to exhibit printing and imaging at IPIC 2026 News 

Fujifilm to exhibit printing and imaging at IPIC 2026

FUJIFILM North America Corp. announced that both the Business Innovation and Imaging Divisions will jointly participate in the upcoming International Print and Imaging Conference (IPIC), being held July 26-30, 2026, in Las Vegas, NV. Fujifilm’s Business Innovation Division will feature its REVORIA PRESS SC285S (SC285S) onsite at IPIC. Bringing the high-end capabilities of Fujifilm’s flagship REVORIA PRESS PC2120 digital press... Read More
Fujifilm announces firmware roadmap for FUJIFILM GFX ETERNA 55 filmmaking camera News Updates 

Fujifilm announces firmware roadmap for FUJIFILM GFX ETERNA 55 filmmaking camera

FUJIFILM Corp. announces a firmware roadmap designed expand the applications of the FUJIFILM GFX ETERNA 55 dedicated filmmaking camera. The latest update expands the possibilities for creative work and further enhances expressive capabilities. Ver.1.101 – Available July 15, 2026 The camera’s overall operational stability and usability have been updated to provide a refined shooting experience. Ver.1.20 or later – Availability... Read More
Fujifilm commemorates 40 years of single-use cameras with two new products New Products 

Fujifilm commemorates 40 years of single-use cameras with two new products

FUJIFILM North America Corp., Imaging Division, is celebrating the 40th anniversary of the introduction of its QuickSnap one-time use camera line with the introduction of two new modelsa: QuickSnap Black and White, and QuickSnap Active, which replaces the current waterproof QuickSnap camera. “For 40 years, FUJIFILM QuickSnap cameras have been trusted companions for people making images on the go,” said... Read More
Fujifilm launches flagship REVORIA PRESS PC2120 New Products 

Fujifilm launches flagship REVORIA PRESS PC2120

FUJIFILM North America Corp., Business Innovation Division, launched the REVORIA PRESS PC2120, the flagship model in the REVORIA PRESS series for high-end professional printing. Building on the success of the REVORIA PRESS PC1120, PC2120 introduces advanced AI-driven automation, an expanded color gamut featuring a newly developed Green toner, and stable, one-pass six-color printing using CMYK plus two specialty toners. Sales... Read More
Fujifilm announces nationwide 2026 FUJIFILM instax Capture the Joy Tour Events 

Fujifilm announces nationwide 2026 FUJIFILM instax Capture the Joy Tour

FUJIFILM North America Corp., Imaging Division, announced the launch of its 2026 FUJIFILM instax Capture The Joy Tour, a brand experience that allows consumers to get hands-on with the company’s instax instant cameras and smartphone printer products in an interactive, engaging environment. The tour will kick off on May 22 when it makes its first stop at Asbury Park, New... Read More