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JCPenney announces free professional headshots Marketing 

JCPenney announces free professional headshots

JCPenney, through its partner, the Shutterfly division JCPenney Portraits by Lifetouch, is once again offering free professional headshots through its Snapshot for Success program, for the first 3,000 customers who sign before Feb 7. “At JCPenney, we are committed to serving America’s diverse, working families. Snapshot for Success is one way we’re standing with our communities to help make the... Read More
Reimagined JCPenney store includes Shutterfly-branded studio News Opinion 

Reimagined JCPenney store includes Shutterfly-branded studio

JCPenney launched a completely reimagined format store just outside of Dallas in Hurst, Texas, representing the company’s strategy “to put the customer at the center of its business.”  The company stated the “experiential store” is built around customer data and insights and showcases the JCPenney’s corporate mission to redefine itself in the wake of a difficult retail market. Of interest... Read More