Tamron announces development of second-generation zoom for Sony full-frame ILCs

Tamron 28-75mm F/2.8 Di III VXD G2 (Model A063)

Tamron announces the development of a second-generation fast-aperture standard zoom lens for Sony E-mount full-frame mirrorless cameras: 28-75mm F/2.8 Di III VXD G2 (Model A063). The lens is expected to launch in 2021.

The 28-75mm F2.8 G2 is the successor of the 28-75mm F/2.8 Di III RXD (Model A036). Retaining the compact size of its predecessor, the new 28-75mm F2.8 G2 incorporates a new optical construction based on a design that has been revamped to enhance imaging performance and its features are compatible with the latest model digital cameras that offer increased resolution, the company says. The AF drive, TAMRON’s VXD (Voice-coil eXtreme-torque Drive) linear motor focus mechanism, is adopted to deliver higher autofocus speed with greater precision.

Additionally, it features a new design in the pursuit of enhanced operability and ergonomic texture. This lens is compatible with the new ‘TAMRON Lens Utility’ software.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.