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Tamron announces development of 11-20mm lens for Fujifilm New Products 

Tamron announces development of 11-20mm lens for Fujifilm

GaryPageau
Tamron announces the development of the 11-20mm F/2.8 Di III-A RXD (Model B060), a fast-aperture ultra-wide-angle zoom lens for FUJIFILM X-mount APS-C mirrorless cameras. Pricing and availability has not been announced. The TAMRON 11-20mm F2.8 ultra wide-angle zoom lens features a constant aperture of F2.8. Despite its fast F2.8 aperture, the lens is very small and feels perfectly balanced attached... Read More
Tamron goes direct in Canada News 

Tamron goes direct in Canada

GaryPageau , ,
Tamron Americas, (formerly Tamron USA), based in Commack, NY, announces it is responsible for direct sales, marketing, and repair service for the Canadian market effective Jan. 1, 2023. Tamron Americas is the direct subsidiary of Tamron Co., Ltd., and is now handling Tamron Photo Lens and Industrial Optics business for all of North and South America. The move will allow... Read More
TAMRON launches TAMRON Lens Utility Mobile for Android OS Updates 

TAMRON launches TAMRON Lens Utility Mobile for Android OS

GaryPageau
Tamron launched TAMRON Lens Utility Mobile, a dedicated application for smartphones and tablets running with Android OS. The application is the mobile version of the TAMRON Lens Utility dedicated Windows and Mac PC software released in October 2021 and was developed in-house by TAMRON. The application is available on Google Play. The TAMRON Lens Utility Mobile is compatible with Androids... Read More
Tamron Americas announces up to $200 instant savings for the holidays Promotions 

Tamron Americas announces up to $200 instant savings for the holidays

GaryPageau , ,
Tamron Americas announces its Holiday Instant Savings promotion through Jan. 1 for U.S. customers on 15 lenses designed for Sony and FUJIFILM mirrorless cameras and Canon and Nikon DSLRs. Purchasers of the 11-20mm, 17-28mm, 17-70mm, 18-300mm, 28-75mm G2, 28-200mm, 70-180mm, 70-300mm, 150-500mm, 20mm, 24mm and 35mm for Sony E-Mount mirrorless, the 18-300mm for FUJIFILM X-Mount mirrorless, and the 18-400mm, SP... Read More
Tamron announces the development of Zoom 20-40mm F/2.8 Di III VXD New Products 

Tamron announces the development of Zoom 20-40mm F/2.8 Di III VXD

GaryPageau
Tamron announced the development of the 20-40mm F/2.8 Di III VXD (Model A062), a fast-aperture standard zoom lens for Sony E-mount full-frame mirrorless cameras. The lens is scheduled to launch in Fall 2022, but the release date or product supply schedule could change. Designed for Sony E-mount full-frame mirrorless cameras, the lens starts at 20mm at the ultra-wide-angle end and... Read More
Tamron announces development of TAMRON Lens Utility Mobile News 

Tamron announces development of TAMRON Lens Utility Mobile

GaryPageau
Tamron announces the development of Tamron Lens Utility Mobile, a dedicated application for smartphones and tablets running the Android OS providing convenient use in the field and expanding the possibilities of video and still photography. The application is the mobile version of the Tamron Lens Utility dedicated PC software. The Tamron Lens Utility Mobile is expected to launch later this... Read More
Tamron announces new webinar series for the photo enthusiasts Events 

Tamron announces new webinar series for the photo enthusiasts

GaryPageau
Tamron USA, Inc. announces a new series of webinars for the photo enthusiast. The six 1-hour webinars, presented by Tamron’s tech team of professional photographers, are scheduled twice a month during May, June, and July, and will take place on a Tuesday starting at 2pm ET. Covering a variety of topics from planning for the perfect travel photography adventure to... Read More
Tamron USA announces instant savings on DSLR, mirrorless camera lenses News 

Tamron USA announces instant savings on DSLR, mirrorless camera lenses

GaryPageau
Tamron USA, Inc. announces up to $100 Instant Holiday Savings on four popular zoom lenses designed for Sony’s full-frame mirrorless cameras. The Instant Savings starts Monday, Nov.  15 and runs through Sunday, Jan. 2. Purchasers of the 150-500mm F/5-6.7 Di III VC VXD (model A057), 17-28mm F2.8 Di III RXD (model A046), 70-180mm F2.8 Di III VXD (model A056), and... Read More
Tamron announces development of second-generation zoom for Sony full-frame ILCs New Products 

Tamron announces development of second-generation zoom for Sony full-frame ILCs

GaryPageau ,
Tamron announces the development of a second-generation fast-aperture standard zoom lens for Sony E-mount full-frame mirrorless cameras: 28-75mm F/2.8 Di III VXD G2 (Model A063). The lens is expected to launch in 2021. The 28-75mm F2.8 G2 is the successor of the 28-75mm F/2.8 Di III RXD (Model A036). Retaining the compact size of its predecessor, the new 28-75mm F2.8... Read More
Tamron developing lens for Fujifilm X-mount, Sony E-mount New Products 

Tamron developing lens for Fujifilm X-mount, Sony E-mount

GaryPageau , , , ,
Tamron Co., Ltd. announces the development of its first lens for FUJIFILM X-mount and Sony E-mount cameras. The lenses are expected to be available in Fall 2021. The Tamron 18-300mm F/3.5-6.3 Di III-A2 VC VXD (Model B061) will be the first all-in-one zoom lens for Sony and FUJIFILM APS-C mirrorless cameras featuring a 16.6x zoom ratio. The AF drive system... Read More
Tamron launches two lenses for Sony E-mount News 

Tamron launches two lenses for Sony E-mount

GaryPageau ,
Tamron USA launched two Sony E-mount full-frame lenses: 150-500mm F/5-6.7 Di III VC VXD (Model A057), an ultra-telephoto zoom lens for Sony E-mount full-frame mirrorless cameras, and the 11-20mm F/2.8 Di III-A RXD (Model B060), a fast-aperture ultra-wide-angle zoom lens. The 150-500mm F5-6.7, available on June 10, for $1,399, is Tamron’s first ultra-telephoto zoom lens for full-frame mirrorless cameras that... Read More
Lensrentals shares gear rental trends Marketing 

Lensrentals shares gear rental trends

GaryPageau , , , , , ,
LensRentals published its annual review of camera body and lens rentals for the year. Despite the global pandemic that brought much of the industry to a halt, the company was still able to rent thousands of pieces of gear. As customary, Canon dominated the new release chart in 2020, with RF mounts being rented 8 times that of rentals of Nikon... Read More
Tamron USA free webinar series starting Jan. 7 Events 

Tamron USA free webinar series starting Jan. 7

GaryPageau
Tamron USA, Inc. announces a new series of free weekly Tamron Pro Photographer Tech Webinars covering a variety of subject matter starting Jan. 7th. All the one-hour Thursday sessions include a Q&A chat with the photographer. January 7th, 7pm – 8pm ET Freezing Action: Sports Photography with Armando Flores Join Pro Photographer and Tamron Technical Representative Armando Flores for a... Read More
Tamron launches 17-70mm F/2.8 lens for Sony E-mount New Products 

Tamron launches 17-70mm F/2.8 lens for Sony E-mount

GaryPageau ,
Tamron announces the launch of the $799 17-70mm F/2.8 Di III-A  VC RXD (Model B070), a high-speed standard zoom lens for Sony E-mount APS-C mirrorless cameras on Jan. 14, 2021. (Due to the current global health crisis, the release date or product supply schedule could change.) The 17-70mm F2.8 is Tamron’s first high-speed zoom lens for mirrorless cameras with APS-C... Read More