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Marketing your pet photography business; what you need to know Feature 

Marketing your pet photography business; what you need to know

Imagine a job where you get to celebrate your love of photography and your passion for animals? Starting a pet photography business is a fantastic way to celebrate your interests while creating a profitable revenue stream. Are you ready to get started? Here’s what you need to know about marketing your pet photography business. Outline Your Approach The core of... Read More
HP announces earnings, plans to spend $15 billion to buy back shares Acquisitions Earnings reports Feature News 

HP announces earnings, plans to spend $15 billion to buy back shares

Facing an increasingly hostile takeover pitch from Xerox Holdings, HP Inc. used its quarterly earnings announcement to offer a “multi-year strategic and financial value creation plan” to deliver improved financial results by 2022. The cross-company plan will include billions in “sustained cost actions” and a $16 billion capital return program over three years. Under the plan, HP says it will... Read More
PI CONNECT 2020 adds Don Franz, Don Carli to top speaker lineup Events Feature 

PI CONNECT 2020 adds Don Franz, Don Carli to top speaker lineup

Pro Imaging CONNECT, the new executive conference for the photo/imaging industry, has announced leading international photo/imaging researcher, Don Franz, will present, “The International World of Photo Imaging”, on Saturday, March 21,  at Horseshoe Bay Resort in Austin Texas. In this presentation, Franz will explore how social media and the internet have driven photo/imaging sharing and output around the world, both for... Read More
UPGRD is a new service for automatically enhancing photo designs Events Feature SDKs and APIs 

UPGRD is a new service for automatically enhancing photo designs

Sometimes big ideas come from small companies. As volume photography market service providers to make products more personalized to improve customer satisfaction, there comes the natural dilemma of maintaining productivity. UPGRD is a company providing a new way of offering automated photo enrichment. The company started in 2012 as a school photography company in Finland, Oma Design, but by 2015,... Read More
Top six trends affecting the professional photography industry Feature 

Top six trends affecting the professional photography industry

In the intro segment of the Capturelife Pulse! 2019 virtual users conference, Gary Pageau from the Dead Pixels Society presented “Top 6 Trends Affecting Professional Photography,” in a give-and-take session hosted by TW Woodward. Below is an embedded video of the nearly half-hour discussion. Download the presentation here. If you are interested in watching the individual sessions at the Capturelife Pulse!... Read More
Improving the Image: The Benefits of Photo Retouching for Online Businesses Feature Marketing 

Improving the Image: The Benefits of Photo Retouching for Online Businesses

Ecommerce is growing nonstop and has boomed over the last few years. It’s estimated that consumers worldwide will have spent almost $3.46 trillion online in 2019, and it’s expected to grow even more in the future. In today’s competitive marketplace, digital photos play an important role in attracting businesses and representing the brand. Images show off your products and services... Read More
Growing your photo business with blogs Feature Marketing 

Growing your photo business with blogs

How do photo businesses market themselves in today’s complex and connected world? Many would first say social media, and they would be right. Facebook, Instagram, and other sites have certainly changed the game when it comes to imaging industry outreach. Yet blogs and websites showcasing work also have an equal, if at times more key, role to play. We might... Read More
Shooting products for your e-commerce website the right way  Feature News Tips and tricks 

Shooting products for your e-commerce website the right way 

About 75% of online shoppers state that pictures significantly influence their purchasing decisions, according to a recent e-commerce photography report by Weebly. It means that if your marketplace listings or e-commerce site doesn’t have properly-photographed images of your product, or doesn’t have any pictures at all; you’re putting off a lot of potential customers. So why are these photos so... Read More
Tips on taking photos of art work to highlight its beauty Feature Tips and tricks 

Tips on taking photos of art work to highlight its beauty

Taking great photos is an art. There’s so much adjusting that needs to be done when taking various types of subjects. From landscapes to print advertisements, portraits, and one of the most challenging and delicate, artworks. When you’re taking photos of artwork, you have to respect the effort that the artist put into making every detail of the piece precise... Read More
GFCrew adds media credentials to boost member access Feature News 

GFCrew adds media credentials to boost member access

A major challenge for many independent sports photographers is getting access to sidelines. Understandably, high-school athletic directors and youth sports leagues are careful who is on-field during games. At the very least, there are liability concerns. With everything else going before a sporting event, providing access passes to photographers is not a priority. That’s one reason why GFCrew, the new... Read More
Crown Camera gets new life from photo and video services Feature News Opinion 

Crown Camera gets new life from photo and video services

When a camera store goes out of business, the loss can leave a big hole in a community. That’s the case when Redding, Calif., institution Crown Camera announced its closure after more than 60 years in the business. Eighty-five-year old founder Gary Engell chose to close down the retail store but the services side of the business lives on as... Read More
Visual 1st attracts imaging industry leaders Events Feature 

Visual 1st attracts imaging industry leaders

Visual 1st, the annual Silicon-Valley imaging conference for industry leaders and upstarts, once again brought together a worldwide audience for a day-and-a-half executive conference. The event, held Oct. 2-3 at the Golden Gate Club in San Francisco, addresses topics as far-reaching as artificial intelligence and as every day as printing. As with most conferences, the real meat of the event... Read More
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