Corel rebrands as Alludo

Corel Corp., the Canadian software company best known in the photo industry for its graphic software suite, has rebranded as Alludo to reflect “the future of work—not just where people work, but also how, when, and even why they work.”

Christa Quarles, CEO, Alludo

“This is a watershed moment for us,” said Christa Quarles, Chief Executive Officer, Alludo. “We’re reimagining the way the world works by not just writing a new chapter, but a whole new playbook. This new playbook reimagines what work feels like—for our customers and ourselves. We believe in working better and living better, and we want our solutions to deliver just that, boldly and intentionally. That’s why we’ve decided it’s time for a new brand. We’re delighted to share this news with you today, by welcoming you to Alludo.”

In addition to its CorelDraw suite, the company’s products include PaintShop Pro, Painter, Parallels, MindManager, Roxio, WordPerfect, and WinZip.