Nikon launches $49.95 week-long Nikon Z 5 test-drive program

Nikon Z 5 from above

Nikon USA is trying to put its full-frame Nikon Z 5 mirrorless camera in the hands of more people with a new weeklong trial/rental program. The Z 5 Test Drive rental program is available at approximately 140 retail locations. Through the program, customers can rent a Nikon Z 5 and NIKKOR Z 24-50mm lens kit from a participating retailer for $49.95 for one week, with the rental fee being applied to the purchase of the camera.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.