Photo organizing app Ollie changes strategy

Gary Pageau

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Ollie, the photo organization app once known as GoodOnes, is pivoting again. According to co-founder Israel “Iz” Shalom, the company is “shifting strategies a little bit.” Shalom told The Dead Pixels Society that one of the apps, Daily Delete, “gives people bite-sized chunks of photos to organize in a fun way while reminiscing about their past. We’ve tried it out as a separate app in the last couple of months and people have been loving it, so we’ve merged the best parts of the two apps.” The company now has two apps: GetSorted and Daily Delete.

To hear more of the company, listen to this podcast interview with Iz Shalom on the Dead Pixels Society podcast:

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.