Leica Camera claims record high sales of E 485 million

The Leica Camera Group said it boosted sales to record levels in the financial year 2022/2023 (April 1, 2022 to March 31, 2023), with sales climbing to 485 million euros in comparison with the previous year’s figure (444 million euros) and, with a significant increase of 9 per cent, achieved a new record high. This is the third record year in succession for the Leica Camera Group, and reflects the outstanding success of Leica products and a disproportionately high increase in the operating result, the company said.

“The Leica brand has always stood for optical expertise ‘made in Germany’ and for technical innovations, most recently in the field of Content Authenticity Technology,” said Matthias Harsch, CEO of Leica Camera AG. “With the market-launch of the Leica M11-P, Leica sets an example in the battle against fake photos and AI-generated images. As the world’s first camera with ‘Content Credentials’, which guarantee the authenticity of digital images, this model once again bears witness to Leica’s pioneering spirit. Thanks to increased engagement in forward-looking fields of technology, an innovative product portfolio and the consistent expansion of the global sales network, we now also expect positive developments in our sales revenues for the current financial year.

“The road to success that brought the record results will be consistently followed in the current financial year (1 April 2023 to 31 March 2024),” he said. “Alongside the Leica M11 Monochrom (with a black-and-white camera sensor), the Leica M11-P stands as a world’s first and a further milestone in the Leica M-System, which has been the flagship of the company since 1954 and will be celebrating its 70th anniversary in 2024. In addition to this, we have the ongoing strong demand for the Leica Q3, a full-frame camera, and the positive feedback received with regard to the cameras and lenses of the mirrorless Leica SL-System.”