Photobook Worldwide reports large sales increase due to Printbox move
Printbox shared some stats from one of its customers, Photobook Worldwide, which became a customer in 2017. Photobook Worldwide is based in Southeast Asia and operates in more than 100 countries, offering more than 150 product types. The site sells more than 150,000 photo books every month.
In 2016 Photobook Worldwide was looking for a comprehensive solution to cater to its complex needs across multiple product ranges and markets. The objectives behind the change were to have a UI/UX that could meet the modern customer’s requirements, as well as reshape customer journey and user flow for different products, the company said. From the moment Photobook Worldwide moved to Printbox, they have registered web-generated revenue increased by up to 100% as well as a decrease in their bounce rates by up to 50%, according to Printbox.
The company also reduced administrative overhead with the Printbox admin panel. Printbox added the changes were made without impacting the existing Photobook Worldwide infrastructure. The company is still using its e-commerce and in-house build app.
“We sell to over 100 markets and produce over 200,000 products monthly,” says Wee Jonn Leow, CEO, Photobook Worldwide. “Switching to a new solution is not an easy call for a company of our size, and we are extremely happy we made the move.
“Our customers are satisfied with the easy-to-use editors which are accompanied by its extensive configuration options that our team loves. We found a partner who truly understands our business needs and offers great support.”