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Panasonic introduces a LEICA DG SUMMILUX 9mm F1.7 MFT lens New Products 

Panasonic introduces a LEICA DG SUMMILUX 9mm F1.7 MFT lens

Panasonic announced a new large-aperture ultra-wide fixed focal length lens, the LEICA DG SUMMILUX 9mm F1.7 (35mm camera equivalent: 18mm) for the LUMIX G Series based on the Micro Four Thirds standard. The LEICA DG SUMMILUX 9mm F1.7 will be available at valued channel partners for $499.99 in late July. The LEICA DG SUMMILUX 9mm (H-X09) is an ultra-wide-angle lens with a... Read More
Panasonic releases firmware update for LUMIX GH5 II New Products Updates 

Panasonic releases firmware update for LUMIX GH5 II

Panasonic released a firmware update Ver.1.1 for the LUMIX GH5 II, avalabile at 8:00 pm EST on Nov.29, 2021. With this update, the GH5 II hybrid mirrorless camera will have improvised high-quality video streaming, the company said, adding it complies with RTP/RTSP streaming via wired LAN and via USB tethering to support maximum 4K high resolution livestreaming for both indoor and outdoor use. Details:... Read More
Panasonic announces compact LUMIX S 35mm F1.8 (S-S35) New Products 

Panasonic announces compact LUMIX S 35mm F1.8 (S-S35)

Panasonic introduced a new large-aperture wide fixed focal length lens, the LUMIX S 35mm F1.8 (S-S35), as the fourth addition to the series of four F1.8 large-aperture lenses based on the L-Mount system. A total of four F1.8 fixed focal length lenses from the LUMIX S Series including 85mm(S-S85), 50mm(S-S50), 24mm(S-S24), and the new 35mm(S-S35) lens feature a common size... Read More
Panasonic announces box-style LUMIX BS1H full-frame mirrorless cinema camera News 

Panasonic announces box-style LUMIX BS1H full-frame mirrorless cinema camera

Panasonic announced the release of the new full-frame box-style LUMIX Digital Single Lens Mirrorless Camera, the DC-BS1H, which the company says “combines the cinema-quality video performance of the LUMIX S1H with an easy-to-deploy box-style profile.” The LUMIX BS1H accommodates a 24-megapixel full-frame sensor with Dual Native ISO technology and includes features such as 6K full-area high-resolution recording, impressive bokeh, excellent... Read More
LUMIX names three Hollywood creators as brand ambassadors News 

LUMIX names three Hollywood creators as brand ambassadors

Panasonic announced directors of photography (DP), Alicia Robbins, Emily Skye and Carissa Dorson as LUMIX brand ambassadors. The three will represent the brand as the choice for producers of popular television series and artistic films. Robbins, a DP in popular television and film, and the first female cinematographer to shoot a Shondaland series, currently is lead DP on “Grey’s Anatomy” season 17.... Read More
Panasonic debuts LUMIX S 70-300mm F4.5-5.6 MACRO O.I.S. New Products 

Panasonic debuts LUMIX S 70-300mm F4.5-5.6 MACRO O.I.S.

Panasonic introduced the interchangeable telephoto zoom lens, the LUMIX S 70-300mm F4.5-5.6 MACRO O.I.S. (S-R70300), based on the L-Mount system. The LUMIX S 70-300mm boasts high-speed, high-precision AF and Dual Image Stabilizer (IS) for use in a wide-range of situations including sports, animals, portraits and vehicles, the company said. The lens is constructed of 17 lens elements in 11 groups,... Read More
Panasonic debuts LUMIX S 85mm F1.8 lens New Products 

Panasonic debuts LUMIX S 85mm F1.8 lens

Panasonic introduced a large-aperture medium-telephoto fixed-focal-length L-Mount lens, the LUMIX S 85mm F1.8 (S-S85). The lens is the first of four L-Mount lenses the company said it would release. The lens is comprised of 9 elements in 8 groups. The LUMIX S 85mm F1.8 also excels in video recording performance with a mechanism that suppresses focus breathing. The 355g lens... Read More
Panasonic debuts full-frame LUMIX S5 New Products 

Panasonic debuts full-frame LUMIX S5

Panasonic Consumer Electronics Co. announced the LUMIX S5, a hybrid full-frame mirrorless camera for serious photographers and videographers. The Lumix S5 will be available at valued channel partners in mid-September for $1,999.99 for the body only and $2299.99 with a 20-60 kit lens. The LUMIX S5 contains a 24.2-megapixel 35mm full-frame CMOS sensor boasting a wide dynamic range and high sensitivity performance. The LUMIX S5... Read More
Panasonic updates streaming software for Lumix cameras Updates 

Panasonic updates streaming software for Lumix cameras

Panasonic announced firmware updates for the LUMIX G Series cameras and for the  “LUMIX Streaming (Beta)” for Mac and the development of “LUMIX Webcam Software” for Win/Mac applications. The firmware update programs are for DC-GH5, GH5S, G9, G95, G85 and GX9 to improve compatibility with the new Tripod Grip DMW-SHGR1 and operational stability with LUMIX G VARIO 12-32mm / F3.5-5.6... Read More
Panasonic adds streaming capability to LUMIX software Updates 

Panasonic adds streaming capability to LUMIX software

Panasonic Consumer Electronics Co. has jumped on the trend for still camera makers to add streaming capability to their lines, following the actions of Canon and Fujifilm. Panasonic released “LUMIX Streaming (Beta)” June 7, 2020; this is a Windows beta software program derived from the current “LUMIX Tether (Ver.1.7)” with an additional display option for situations where this software can be... Read More
Panasonic launches LUMIX S 20-60mm F3.5-5.6 New Products 

Panasonic launches LUMIX S 20-60mm F3.5-5.6

Panasonic introduced a new interchangeable standard zoom lens, the LUMIX S 20-60mm F3.5-5.6 (S-R2060) based on the L-Mount system for the LUMIX S series full-frame camera. The  LUMIX S 20-60mm F3.5-5.6 is a compact, lightweight standard zoom lens that covers from ultra-wide 20mm to standard 60mm focal length for versatile use including landscape photography, the company says. The wide viewing... Read More
Panasonic supports a new photo project for the upcoming Olympic Games Tokyo 2020 News Press releases Promotions 

Panasonic supports a new photo project for the upcoming Olympic Games Tokyo 2020

NEWARK, N.J., Sept. 5, 2019 /PRNewswire/ — Panasonic Corporation, a worldwide Olympic and Paralympic partner, announced today that the company is launching a special photography project through its LUMIX S Series full-frame Digital Single Lens Mirrorless camera system for the Olympic Games Tokyo 2020. In accordance with the Olympic Games philosophy, Panasonic has supported the tournament for over a quarter... Read More
Panasonic launches LUMIX S PRO 24-70mm F2.8 lens New Products Press releases 

Panasonic launches LUMIX S PRO 24-70mm F2.8 lens

NEWARK, N.J., Aug. 27, 2019 /PRNewswire/ — Panasonic is proud to introduce a new interchangeable standard zoom lens, the LUMIX S PRO 24-70mm F2.8 (S-E2470) compatible with the L-Mount system for the LUMIX S Series Full-frame Digital Single Lens Mirrorless Camera.  Developed with high-quality professional performance in mind, the LUMIX S Series of cameras and lenses together achieve uncompromised photographic expression. The LUMIX... Read More
Panasonic launches renewed LEICA DG 25mm fixed-focal length lens New Products Press releases Updates 

Panasonic launches renewed LEICA DG 25mm fixed-focal length lens

NEWARK, N.J., Aug. 27, 2019 /PRNewswire/ — Panasonic announced today it has renewed its LEICA DG fixed focal length lens based on the Micro Four Thirds system standard. In addition to the large F1.4 aperture, the new LEICA DG SUMMILUX 25mm / F1.4 II ASPH. (H-XA025) features splash- and dust-resistant* construction for heavy field use and is compatible with max. 240 fps sensor... Read More