Canon officially announces pro-grade EOS R3
Canon USA Inc. officially announced the previously announced Canon EOS R3, the first “3” series camera from Canon since the widely used EOS-3 film camera in 1998.
The Canon EOS R3 is scheduled to be available in November 2021 for a suggested retail price of $5999.00.
“The launch of the EOS R3 sets a new benchmark for the Canon EOS R camera system. Canon listened carefully to the voices of professionals when developing a camera to meet their standards,” said Tatsuro “Tony” Kano, executive vice president and general manager of Canon U.S.A.’s Imaging Technologies & Communications Group. “The EOS R3 is a monumental evolution in digital imaging technology. I look forward to seeing the camera in action on the sidelines of sporting events and in the hands of nature and wildlife photographers across the globe.”
The core of the EOS R3 features a first-of-its-kind Canon-designed, 24.1-megapixel back-illuminated stacked CMOS sensor. The sensor delivers a high-speed readout allowing for continuous blackout-free shooting at up to 30 fps in electronic (silent) shutter mode and up to 12 fps in the mechanical shutter, with minimum rolling electronic shutter distortion. The combination also increases the high sensitivity, light-capturing efficiency of a native ISO range of 100-102400, expandable up to 204,800 for still images. The camera features the improved Dual Pixel CMOS AF II with 1,053 AF Points and evolved EOS iTR tracking down to EV -7.5 for subjects such as eye, face, head, animals, and select cars and motorcycles. In addition, the camera features up to 8 stops of IBIS shake correction.
The EOS R3 features a new 5.76-million-dot and 120fps blackout-free viewfinder, the EOS R3 camera will provide photographers with the ability to select the initial area for AF tracking by simply looking directly at the viewfinder location where they want to begin AF.
The EOS R3 camera is capable of shooting 6K 60p RAW and 4K 120p 10-bit uncropped video with Canon Log 3 support, in addition to the possibility for oversampled 4K and RAW movie internal recording. Canon Log 3, which is frequently used in cinema production, helps to reduce the possibility of highlight blowouts. What’s more, the features such as industry-standard BT.709, BT.2020 color gamuts, and cinema gamut help to maintain color and tonal consistency.