Expanding from digital printing to personalized photo, with Joe Montalbano, Advertek Printing

GaryPageau ,

Gary Pageau of the Dead Pixels Society talked with Joe Montalbano, co-CEO of Advertek Printing. In this interview, Montalbano talks about the start of the company’s digital printing business and its expansion into the personalized photo printing market.

Founded in 1996, Advertek Inc. is one of Canada’s leading commercial printing/packaging and personalization companies. Co-CEOs Joe Montalbano and Simon Spina bought the business in 1999, three years after its founding. The company has its headquarters in Vaughan, Ontario, Canada, working out of a 30,000-square-foot digital and dye-sub printing plant in nearby Brampton, Ontario, as well as a 30,000-square-foot litho and finishing plant in Vaughan, Ontario.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.