Facebook rolled out 3D Photos this week

GaryPageau ,

Facebook is rolling out 3D photos this week. This feature is “a new way to share your memories and moments in time with a fun, lifelike dimension in both News Feed and VR. With technology that captures the distance between the subject in the foreground and the background, 3D photos bring scenes to life with depth and movement.”

Users need to have a compatible dual-lens smartphone since 3D Photos use the depth maps stored with “Portrait” photos taken on iPhone 7+, 8+, X or XS models. Facebook recommends the user stay three or four feet away from the main subject, with objects in the foreground and background to accentuate the difference.

See a sample video here.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.