Pro photographer business management platform ShootProof has launched Print Store, which enables professional photographers to offer a range of products from photo gifts like pillows, blankets, canvas, and mugs to printed photos, framed prints, cards, and more. With the Print Store, the ShootProof gallery integrates photos with a full suite of design tools – powered by Collage.com technology – making it easy to create personalized products in just a few clicks, the company claims. Through the integration, photographers automatically earn 20% on orders from their professional galleries.
“In a survey of professional photographers, 91% stated they believe their clients are printing photos outside of their services,” said Rachel LaCour Niesen, chief product officer.“Not only did this take away from the professional photographers’ profit potential, but it is a clunky and inconvenient process for clients
On the consumer side, according to a recent survey of photography clients, 89% want their photographers to provide a solution to easily turn their photos into keepsakes and gifts. “It’s truly a win-win, turnkey service that benefits all parties,” ” adds LaCour Niesen. “The Print Store empowers photographers to literally make money while they sleep, bringing significant opportunities as we head into the holiday gifting season
The Print Store launch is a natural evolution of the recent merging of ShootProof and e-commerce site Collage.com into a symbiotic marketplace under the Foreground name and leadership team, the company said.
“We’re providing the tools for photographers and their clients to take advantage of a best in class shopping experience informed by 80M+ shoppers,” pointed out Stephen Marshall, CEO of Foreground, the parent company of ShootProof. “By unlocking the synergies between ShootProof and Collage.com, Print Store’s launch is the first of many innovations from Foreground that underscores our mission: To preserve life’s treasured moments and transform them into lasting memories.”