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Snap to launch lightweight, immersive specs in 2026 New Products News 

Snap to launch lightweight, immersive specs in 2026

GaryPageau , ,
Snap Inc. announced at the Augmented World Expo 2025 it is launching lightweight, immersive Specs in 2026. Specs are a wearable computer integrated into a lightweight pair of glasses, featuring see-through Lenses that enhance the physical world with digital experiences. Snap’s all-new Specs are uniquely positioned to understand the world through advanced machine learning, bring AI assistance into three-dimensional space,... Read More
Snap introduces Sponsored AI Lenses Marketing News Updates 

Snap introduces Sponsored AI Lenses

GaryPageau , ,
Snap Inc. announced Sponsored AI Lenses, a new ad format powered by Snap’s proprietary Generative AI technology. With Sponsored AI Lenses, brands can help drive high engagement, virality, and AI-powered storytelling with personalized, AI-driven images. Brands leveraging this format can be placed at the forefront of the Camera, enabling them access to 25-45% more impressions in a single day. Advertisers... Read More
Snap continues to struggle as growth slows Investments News 

Snap continues to struggle as growth slows

GaryPageau
Last week, Snap CEO Evan Spiegel marked the company’s 13th anniversary with a letter to employees that did not strike a celebratory tone. Instead, the Snapchat founder said the company is struggling, with its share price down 45% this year. According to an analysis at Sherwood news, “Snap, like Meta, relies on advertising for the overwhelming majority of its business,... Read More
Snap reports reports first quarter revenue up 21% Earnings reports 

Snap reports reports first quarter revenue up 21%

GaryPageau ,
Snap Inc. announced financial results for the quarter ended March 31, 2024. The company’s revenue was $1,195 million, compared to $989 million in the prior year, an increase of 21% year-over-year. The net loss was $305 million, compared to $329 million in the prior year. “The value we provide our community and advertising partners has translated into improved financial performance,”... Read More
Snap announces third quarter 2023 revenue up 5%, $368 million loss Earnings reports 

Snap announces third quarter 2023 revenue up 5%, $368 million loss

GaryPageau
Snap Inc. announced third-quarter revenues were up 5%, while daily active users were up 12% to 406 million, but the company still lost $368 million. The company’s net loss was $360 million for the same period last year. Revenue was $1,189 million, compared to $1,128 million in the prior year, an increase of 5% year-over-year. “Our revenue returned to positive... Read More
Changes to advertising environment impacting Snap results News 

Changes to advertising environment impacting Snap results

GaryPageau ,
Snap Inc. said changes to its advertising platform hurt demand for ads, and warned results in the next quarter could fall below Wall Street’s targets. “Our community continues to grow, reaching 383 million daily active users in Q1, and we are working to deepen engagement with our content platform while building innovative new features and services like My AI,” said Evan... Read More
Snap unveils AR enterprise services for online fashion shopping New Products 

Snap unveils AR enterprise services for online fashion shopping

GaryPageau ,
Snap Inc. unveiled AR Enterprise Services (ARES), an enterprise solution to enable businesses to integrate Snap’s Augmented Reality (AR) into their owned and operated channels. Through this offering, consumers will enjoy immersive and personalized experiences with their favorite brands, with a suite of advanced tools designed to increase confidence in their purchases. ARES’ inaugural offering is for retail, and among the first... Read More
Snap announces second quarter net loss widens Earnings reports 

Snap announces second quarter net loss widens

GaryPageau
Snap Inc. today announced financial results for the quarter ended June 30, 2022. The company reported revenue increased 13% year-over-year to $1.111 billion and operating cash flow was $(124) million and free cash flow was $(147) million. The net loss was $422 million, compared to $152 million in the prior year. “While the continued growth of our community increases the long-term... Read More
Snap announces 2021 revenues up 64% Earnings reports News 

Snap announces 2021 revenues up 64%

GaryPageau
Snap Inc. reported financial results for the quarter and full-year ended Dec. 31, 2021. Fourth-quarter daily active users increased 20% year-over-year to 319 million and revenue increased 42% and full-year revenue increased 64% year-over-year “2021 was an exciting year for Snap and we made significant progress growing our business and serving our global community,” said Evan Spiegel, CEO. “The strength... Read More
Snap responds to “mini-tender” offer by TRC Capital Investment Corp. News 

Snap responds to “mini-tender” offer by TRC Capital Investment Corp.

GaryPageau ,
Snap Inc. announced it received notice of an unsolicited “mini-tender” offer by TRC Capital, to purchase up to 2 million shares of Snap Class A common stock at a price of $50.25 per share in cash. TRC Capital’s offer price is 4.43% below the $52.58 closing price per share of Snap’s Class A common stock on Oct. 29, 2021, the... Read More
Snap second-quarter revenue increases 116% to nearly $1 billion Earnings reports 

Snap second-quarter revenue increases 116% to nearly $1 billion

GaryPageau
Snap Inc. announced second-quarter revenue increased 116% to $982 million, compared to the prior year, and the net loss improved 53% to $(152) million, compared to the same period. Daily active users (DAU) were 293 million in the quarter, an increase of 55 million, or 23%, year-over-year. “Our second-quarter results reflect the broad-based strength of our business, as we grew... Read More
Snap announces tools, monetization opportunities for creators New Products News 

Snap announces tools, monetization opportunities for creators

GaryPageau ,
Snap Inc. announced new tools, workflows, and monetization opportunities to support creators’ growth on Snapchat. Story Studio is Snap’s new standalone app offering editing tools to make professional content for mobile, on mobile for Snapchat and other platforms, the company said. Story Studio for iOS will launch later this year with these features: Insights into trending #Topics, Sounds, and Lenses... Read More
Perfect Corp., Snap partner for AR beauty experience News 

Perfect Corp., Snap partner for AR beauty experience

GaryPageau ,
Perfect Corp., the self-described “beauty tech solutions provider” and creator of YouCam solutions, is collaborating with Snap Inc. to integrate AR beauty try-on experiences into the Snapchat platform. The partnership enables brands to bring digital and AR experiences that they’ve already created with Perfect Corp. into Snapchat and turn those experiences into Snapchat Lenses which will live on their Brand... Read More