NRF: 57 million consumers to shop on Super Saturday
An estimated 157.2 million consumers plan to shop on the last Saturday before Christmas, according to the annual survey released by the National Retail Federation and Prosper Insights & Analytics. The estimate is up from 141.9 million Super Saturday shoppers last year and is the second-highest number after 2022’s 158.5 million figure. “Super Saturday is one of the last opportunities...
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