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Video creation is fast, easy and free with YouTube Video Builder Marketing News 

Video creation is fast, easy and free with YouTube Video Builder

YouTube launched a beta version of a free video building app for businesses. Video Builder is “for businesses who don’t have resources to create videos from scratch,” including features animates static assets—images, text and logos—with music from the YouTube library. Users can choose from a variety of layouts based on the message and goals, customize colors and font and quickly generate... Read More
GoPro launches #HomePro challenge celebrating the great indoors Promotions 

GoPro launches #HomePro challenge celebrating the great indoors

Now through April 30, GoPro is hosting the #HomePro Challenge, inviting anyone around the world to submit their most creative videos and photos, shot on any device, for a chance to win a HERO8 Black or MAX camera and five years of GoPro PLUS subscription service. GoPro will choose five winners each day from all submissions tagged #HomePro on Instagram, TikTok, Youtube or Facebook. “The GoPro... Read More
Shutterfly targets diversity in new holiday campaign Marketing News Opinion Promotions 

Shutterfly targets diversity in new holiday campaign

Photo personalization leader Shutterfly launched on Monday its first advertising campaign in three years, according to Mediapost.com. The “Anything Flys” campaign emphasizes the importance of connecting with friends and family and encourages users to send cards for any reason, not just for the holidays. The campaign was created by Argonaut, a marketing agency with high-profile consumer goods company clients like... Read More
Instagram reaches a billion users, launches IGTV New Products News Opinion 

Instagram reaches a billion users, launches IGTV

Instagram announced the app has reached 1 billion users, a mere eight years after launch and six years after its 2012 acquisition by Facebook. Facebook now has four platforms in the billion-plus users club: Facebook (2.2 billion), Messenger (1.3 billion), Whatsapp (1.5 billion) and now Instagram. In other Insta-news, the company also introduced a new app for creating and showing long-form,... Read More
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