Tag: Gen Z

The Creator Economy: Trust, technology, and the next wave of digital expression at Visual 1st

December 17, 2025December 31, 2025 GaryPageau AI disruption, creator economy, educational creators, entertainment creators, Gen Alpha, Gen Z, inspirational creators, LinkedIn, live streaming, personal brand, social media, TikTok, trust economy, VidCon, YouTube

The creator economy—a once-niche corner of digital media—has grown into a global powerhouse reshaping how culture, communication, and commerce intersect. During a recent panel discussion at the Visual 1st conference in October, featuring Jim Louderback, longtime media executive and writer of Inside the Creator Economy newsletter, and Hans Hartman, industry analyst and conference host, the conversation explored how artificial intelligence... Read More

Events Feature

Rediscovering the magic of analog: Insights from the Retro Imaging Panel at Visual 1st

November 1, 2025November 14, 2025 GaryPageau analog photography, authenticity, consumer marketing, digital editing, film camera, Fujifilm, Gen Z, Instax, PENTAX 17, personal brand, photography process, Retro panel, Rico Imaging, Snapseed, tangible products

At a time when smartphone cameras dominate daily life, a growing movement among photographers and consumers is embracing analog experiences and tangible imagery. The recent Enduring appeal of Retro panel, moderated by Hans Hartman, co-chair, and Alexis Gerard, co-chair, brought together industry leaders from Ricoh Imaging, Fujifilm North America, Artifact Uprising, and Google’s Snapseed team to explore the enduring appeal... Read More

News

Gen Z facing backlash in the workplace as economy tightens

October 11, 2024October 13, 2024 GaryPageau Gen Z, management

After years of employers coping with Gen Z employees, bosses are now firing them, according to an article in Fortune. After complaining for the better part of two years that Gen Z grads are difficult to work with, bosses quickly firing young workers who aren’t up to par after hiring them. According to a new report, six in 10 employers say... Read More

News Promotions

Adweek: Polaroid targets Gen Z audience through Snap AR lenses

June 2, 2022June 2, 2022 GaryPageau Gen Z, Polaroid

Adweek reports Polaroid has turned to social platform Snapchat to reach the Gen Z audience with an AR campaign to promote its Polaroid Go instant camera. The company created AR lenses transporting Snapchat users into exotic locations, from a jungle to the North Pole. The experience began earlier in May and is available to users across the United States, United... Read More

Market research News Press releases

Gen Z: The Next Generation of Retail Influencers and Spenders

October 2, 2019October 2, 2019 GaryPageau Gen Z, National Retail Federation, NRF, retail

WASHINGTON, October 2, 2019 – Members of Generation Z influence a significant amount of household purchases and enjoy spending their own money, according to the latest issue of the Consumer View report released today by the National Retail Federation. “We’re seeing a shift in the way families shop where children are much more involved with purchasing decisions,” NRF Vice President... Read More

Market research Press releases

Keypoint Intelligence infographic describes GenZ photo habits

October 30, 2018October 31, 2018 GaryPageau Gen Z, Keypoint Intelligence, Keypoint Intelligence-InfoTrends

This infographic highlights findings from Keypoint Intelligence – InfoTrends’ GenZ to Boomers: Segmenting High-Spending Personas for Increased Share of Wallet study. For more information on the findings of this study, contact sales@keypointintelligence.com. Read More