Building your brand, with Anika Jackson, Your Brand Amplified

Gary Pageau of the Dead Pixels Society talks with Anika Jackson, founder of Your Brand Amplified. In this interview, Jackson talks about branding and social media practices for small and medium-sized businesses. Jackson is the founder and chief strategist for Your Brand Amplified, a marketing and communications agency, and host of the podcast by the same name. As a Marcom executive, she has done it all including experiential marketing/event production, launch marketing, public relations, digital, and influencer throughout her multiple-decade career. She is also an adjunct professor at USC.