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Lomography debuts Sprocket Rocket camera, Fisheye camera New Products 

Lomography debuts Sprocket Rocket camera, Fisheye camera

Lomography continues to crank out the creative film photography products. The $69 Sprocket Rocket 35 mm Panoramic Camera is a 35mm film camera offering a 1:3 panoramic views, exposing the entire width of the film, sprockets and all. First introduced in 2011, the camera is offered for a limited time in strawberry and mint colors. Lomography also announced the fixed-focus... Read More
Mixbook launches Story Mode, turning a few words Into a finished photo book New Products 

Mixbook launches Story Mode, turning a few words Into a finished photo book

Highly rated photo book provider Mixbook introduced Story Mode, a new prompt-based photo book creation experience built on patent-pending AI technology for memory understanding and photo book generation. Users describe what they want to capture in a few words, upload their photos, and receive thoughtfully designed, print-ready photo book options to order or customize — speeding up creation by 3.5X... Read More
Insta360 launches Luna Ultra, a gimbal camera co-engineered with Leica New Products 

Insta360 launches Luna Ultra, a gimbal camera co-engineered with Leica

Insta36o announced Luna Ultra, a flagship gimbal camera co-engineered with Leica, built to combine professional imaging, 3-axis stabilization, and flexible creative tools in one portable device. With 1″ 8K imaging, Leica Summicron lenses, a detachable OLED touchscreen, and advanced AI-powered tracking, Luna Ultra brings Insta360’s imaging expertise into a new category for creators who want smooth, high-quality video and photos... Read More
Viltrox launches AF 75mm F1.8 EVO & AF 90mm F2.2 Lenses New Products 

Viltrox launches AF 75mm F1.8 EVO & AF 90mm F2.2 Lenses

Viltrox launched two new APS-C portrait prime lenses: the AF 75mm F1.8 EVO and AF 90mm F2.2 EVO. Designed for APS-C mirrorless cameras, the new lenses combine professional telephoto portrait performance with compact, lightweight construction. The AF 75mm F1.8 EVO offers a versatile 112.5mm-equivalent focal length that balances strong background blur with flexible everyday usability for street photography, half-body portraits,... Read More
Fujifilm launches flagship REVORIA PRESS PC2120 New Products 

Fujifilm launches flagship REVORIA PRESS PC2120

FUJIFILM North America Corp., Business Innovation Division, launched the REVORIA PRESS PC2120, the flagship model in the REVORIA PRESS series for high-end professional printing. Building on the success of the REVORIA PRESS PC1120, PC2120 introduces advanced AI-driven automation, an expanded color gamut featuring a newly developed Green toner, and stable, one-pass six-color printing using CMYK plus two specialty toners. Sales... Read More
Polaroid debuts Polaroid Go Gen 3 smaller format camera New Products 

Polaroid debuts Polaroid Go Gen 3 smaller format camera

Polaroid unveiled a pocket-sized instant camera, the Polaroid Go Generation 3. The compact camera, which is 106.5 x 83.8 x 64.6 mm (4.2” x 3.3” x 2.54”) and weighs 251.9 grams (8.9 ounces) without the film pack, uses Polaroid Go film, which retains the classic white border. The Polaroid Go Generation 3 is available in five colors, including white, black, teal... Read More
ZEISS introduces Horizon Anamorphic full-frame 2x anamorphics New Products 

ZEISS introduces Horizon Anamorphic full-frame 2x anamorphics

ZEISS unveils the Horizon Anamorphic series, a lineup of full-frame 2x anamorphic cinema lenses designed to deliver a distinctive cinematic look along with a new lens technology platform. Spanning 35mm to 200mm across seven focal lengths, Horizon lenses combine their anamorphic look—incorporating a pronounced oval bokeh and stretched sense of spatial depth—with a lightweight, fully integrated motorized system that eliminates... Read More
Viltrox launches the Vintage Z1 Pro retro-inspired compact flash New Products 

Viltrox launches the Vintage Z1 Pro retro-inspired compact flash

Viltrox announced the launch of its Vintage Z1 Pro, a retro-inspired compact flash. Embracing the signature vintage styling of the original Vintage Z1, the new Z1 Pro introduces TTL automatic flash metering and High-Speed Sync (HSS) functionality. The Vintage Z1 Pro is the first in the series to include High-Speed Sync (HSS) functionality up to 1/8000s, enabling photographers to shoot... Read More
Thypoch launches Ksana 35mm f/2 ASPH Lens for M-Mount New Products 

Thypoch launches Ksana 35mm f/2 ASPH Lens for M-Mount

Thypoch announces the Ksana 35mm f/2 ASPH M-mount lens, blending vintage character with contemporary precision, the company says. Weighing just 198.6g and measuring 27mm from flange to front, the Ksana 35mm f/2 ASPH. is designed as the ideal “always-on” companion with a compact profile that ensures effortless daily carry. The classic 35mm focal length delivers a natural perspective with a... Read More
HP debuts HP DesignJet Z6 and Z9 PostScript Printer Series Plus Edition New Products 

HP debuts HP DesignJet Z6 and Z9 PostScript Printer Series Plus Edition

HP announced the HP DesignJet Z6 and Z9 PostScript Printer Series Plus Edition at FESPA. Designed for small and medium-sized businesses, including photo studios, retailers, copy shops, educational facilities, and architecture firms, the new printer combines high image quality with simplified workflows on a unified platform. The HP DesignJet Z6 and Z9 Plus Edition are built for applications ranging from professional photography and... Read More
Insta360 launches Mic Pro wireless microphone New Products 

Insta360 launches Mic Pro wireless microphone

Insta360 announced the Mic Pro, a wireless microphone system designed for creators, filmmakers, podcasters, and event professionals who demand professional-grade results without professional-grade complexity, Mic Pro introduces two industry-first technologies: a customizable E-Ink display and a 3-microphone array. Via the Insta360 app, users upload any graphic: station logos, channel art, talent names, or production identifiers. The screen displays it persistently,... Read More
Roland DG previews new industrial printing products New Products 

Roland DG previews new industrial printing products

Roland DG, is previewing a new portfolio of industrial printing technologies, including industrial flatbed and cylindrical printing systems, as well as durable ink solutions reflects growing industry demand for innovative production methods that support on-demand, flexible, and highly customizable digital manufacturing. The previewed range includes the VersaObject IO-300, an industrial UV flatbed inkjet printer; the VersaObject RC-300 Series of cylindrical... Read More
Panasonic introduces LUMIX L10 fixed-lens camera New Products 

Panasonic introduces LUMIX L10 fixed-lens camera

Panasonic introduced the LUMIX L10 (DC‑L10), a fixed-lens camera to mark the 25th anniversary of LUMIX. The LUMIX L10 will be available in three color variations: Black, Silver, and a commemorative Titanium Gold Special Edition. This milestone special edition celebrates LUMIX’s heritage and design vision. A signature saffiano leather-textured finish defines the camera’s look, complemented by a high-quality metal exterior... Read More
Thypoch debuts Voyager 24-50mm f/2.8 autofocus lens for Sony E-mount New Products 

Thypoch debuts Voyager 24-50mm f/2.8 autofocus lens for Sony E-mount

Thypoch announced the Voyager 24-50mm f/2.8, the first full-frame autofocus zoom developed by the Chinese optical brand and Thypoch’s first AF lens. Built for Sony E-mount mirrorless cameras, the Voyager uses an internal zoom mechanism that holds physical length fixed across the focal range, with a constant f/2.8 aperture from 24mm through 50mm. The fixed barrel also eliminates lens creep when... Read More