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Hasselblad announces 2022 Hasselblad Heroines Events News 

Hasselblad announces 2022 Hasselblad Heroines

In celebration of Women’s History Month and the upcoming International Women’s Day on March 8th, Hasselblad once again highlights a select group of diverse female photographers in its fourth year of Hasselblad Heroines. Since the series launch in 2019, females from across the globe have been recognized for their creativity and dedication to the craft. Here are the 2022 Hasselblad... Read More
Hasselblad launches 907X kit to commemorate 80 year anniversary New Products 

Hasselblad launches 907X kit to commemorate 80 year anniversary

Hasselblad launched the 907X Anniversary Edition Kit, comprised of a CFV II 50C digital back, 907X camera body, control grip, optical viewfinder, and XCD 3,5/30 Lens. This 800-kit limited edition commemorates 80 years since the launch of Hasselblad’s first camera, the HK-7. The 30mm wide-angle lens in the Hasselblad 907X Anniversary Edition Kit was selected to echo the Biogon 38mm... Read More
Dead Pixels Society podcast: The changing trends of photographer education, with Skip Cohen Marketing Podcasts 

Dead Pixels Society podcast: The changing trends of photographer education, with Skip Cohen

Gary Pageau of the Dead Pixels Society talks with industry veteran Skip Cohen, of Skip Cohen University (SCU). From his start washing bottles in a Polaroid Corp. lab, Cohen has crafted a long-standing career in multiple stages in the photographic industry. In this interview, Cohen talks about his varied career, starting his own company,  business practices for photographers, and what lessons can be learned from COVID-19. Cohen... Read More
Hasselblad updates Phocus image-processing software for mobile and desktop Updates 

Hasselblad updates Phocus image-processing software for mobile and desktop

Hasselblad Inc. updated its Phocus desktop software to version 3.6 with expanded creative post-production options for medium format photographers, including Focus Bracketing via tether, Film Grain tool, and Adaptive Chromatic Aberration correction. Phocus already offers tethered shooting with camera control, live view functionality, Hasselblad Natural Colour Solution, adjustment layers, auto moiré detection, digital lens correction, and Defringe tool. The new... Read More
Hasselblad Masters competition submissions are open Events News 

Hasselblad Masters competition submissions are open

Hasselblad Masters professional photographic competition is now open for submissions through and July 31. Started in 2001, Hasselblad Masters is open to all professional photographers who have been actively working in the field for more than three years. Entries can be shot on any digital camera, regardless of brand or format, that has at least 16 megapixels. Photographs shot on... Read More
Hasselblad Heroines returns for third year News 

Hasselblad Heroines returns for third year

Hasselblad Inc. announced its third year of Hasselblad Heroines. Through weekly spotlights over eight weeks, each Heroine will share their experiences in their career, challenges in the industry, and inspiration in their art through short video interviews. By putting a spotlight on these talented creatives, Hasselblad Heroines hopes to encourage the next generation of female photographers to go against the... Read More
Fujfiilm, Hasselblad, Nikon, Panasonic release software and firmware updates News SDKs and APIs Updates 

Fujfiilm, Hasselblad, Nikon, Panasonic release software and firmware updates

Fujifilm North America debuted firmware updates for the X-T3 and the X-H1. The X-T3 update will improve the autofocusing performance of the X-T3 to the same level as the FUJIFILM X-T4, the company said, while the X-H1 update is a bug fix. In other Fujfiilm news, for a limited time, registered owners of FUJIFILM X Series or GFX System digital cameras and... Read More
Hasselblad, AquaTech team up for new housing for X1D II platform New Products 

Hasselblad, AquaTech team up for new housing for X1D II platform

Hasselblad and AquaTech have launched the REFLEX Water Housing, the first in a series of housings culminating from 20 years of design and of field testing. Weighing 1.6kg (3.52 lbs) and waterproof down to 10 meters (33ft), the REFLEX X1D II 50C is the first official underwater solution for the Hasselblad X System. “This exciting collaboration with AquaTech takes our... Read More
Hasselblad adds firmware update 1.2.0 for X1D II 50C and 907X medium format cameras Updates 

Hasselblad adds firmware update 1.2.0 for X1D II 50C and 907X medium format cameras

Hasselblad launched the Firmware Update 1.2.0 for both X1D II 50C and 907X Special Edition medium format cameras, in addition to Firmware Update 0.1.24 for the XCD 45P lens. Numerous features were added to the X1D II 50C and 907X Special Edition, including 2.7K/29.97 Video Recording, Focus Bracketing with all XCD lenses, Image Rating for simple image sorting and selection,... Read More
Hasselblad names Klaus Thymann newest ambassador People on the Move 

Hasselblad names Klaus Thymann newest ambassador

Danish photographer and conservationist Klaus Thymann was selected as the latest Hasselblad Ambassador. He combines a multitude of skills, including journalism, image-making, mapping and exploration to document contemporary issues and take action in the ongoing climate emergency. His expansive work takes him to all corners of the globe, including: exploring glaciers and their disappearance in Uganda and Congo using new... Read More
Hasselblad updates Phocus desktop and mobile apps Updates 

Hasselblad updates Phocus desktop and mobile apps

Hasselblad updated Phocus image-processing software for the desktop. Phocus 3.5 introduces a new Defringe Tool for purple or green fringe removal in high contrast transitions, improved contrast and brightness adjustments, plus the addition of Luma Mode to the Curves Tool for better control of luminosity, as well as upgraded processing performance. Luma Mode was added to the Curves Tool, providing... Read More
Hasselblad, Peak Design and DJI team up for spring pop event in Manhattan Events Promotions 

Hasselblad, Peak Design and DJI team up for spring pop event in Manhattan

Hasselblad announced a collaborative five-day Spring Pop Up event at its New York Experience Studio in Manhattan, featuring carry solutions from Peak Design and aerial imaging tools by DJI. The event, starting March 10, will feature artist talks, demonstrations, community meetups, and interactive learning sessions. Peak Design will feature Travel Tripod and its recently revamped Everyday V2 collection. Hasselblad will present... Read More
Hasselblad Heroines continues to highlight female photographers Promotions 

Hasselblad Heroines continues to highlight female photographers

Hasselblad continues its second year of Hasselblad Heroines, highlighting various female photographers. Kicking off the second-year installment on March 8, 2020, International Women’s Day, is the first Hasselblad Heroine Swee Oh. Through weekly spotlights over a total of seven weeks, each Heroine will share their experiences in their career, challenges in a typically male-dominated industry, and inspiration in their art through... Read More
Hasselblad launches XCD 4/45P lightweight medium-format lens New Products 

Hasselblad launches XCD 4/45P lightweight medium-format lens

Hasselblad launched the XCD 4/45P, the most lightweight and compact member of the XCD lens family, weighing only 320g (0.7 lbs) and measuring 47mm (1.85 in) deep.  “We’re extremely proud we could produce a lens with as high optical performance as the rest of our XCD lenses in such a compact form,” said Per Nordlund, Hasselblad Lead Optical Designer. The... Read More