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Fujifilm to introduce INSTAX MINI EVO Hybrid Instant Camera New Products News 

Fujifilm to introduce INSTAX MINI EVO Hybrid Instant Camera

FUJIFILM North America Corp. introduced the INSTAX MINI EVO Hybrid Instant Camera (Mini Evo). The hybrid camera can operate as a traditional instant camera plus has the capabilities of a digital camera. It can also operate as a smartphone printer, when paired with the INSTAX Mini Evo Smartphone App. The INSTAX MINI EVO Hybrid Instant Camera will be offered in... Read More
Fujifilm adds three photographers to Creators program People on the Move 

Fujifilm adds three photographers to Creators program

FUJIFILM North America Corp., Electronic Imaging Division added three new photographers to the FUJIFILM Creators program. FUJIFILM Creators are a group of creative photography professionals with a passion for giving back to the image-making community by educating and mentoring in, and advocating for, the art of photography. As part of their affiliation with Fujifilm, the FUJIFILM Creators also support product... Read More
Fujifilm expands GFX medium format line with new camera, lenses New Products 

Fujifilm expands GFX medium format line with new camera, lenses

FUJIFILM North America Corp. introduced FUJIFILM GFX50S II, a mirrorless digital camera with a 51.4MP large-format sensor, as well as look at its future lens roadmap. GFX50S II uses a specialized design with small, light-collecting microlenses on the sensor which create a wide gap between adjacent pixels, thereby maximizing light resolution per pixel for exceptional image sharpness, the company said.... Read More
Tamron developing lens for Fujifilm X-mount, Sony E-mount New Products 

Tamron developing lens for Fujifilm X-mount, Sony E-mount

Tamron Co., Ltd. announces the development of its first lens for FUJIFILM X-mount and Sony E-mount cameras. The lenses are expected to be available in Fall 2021. The Tamron 18-300mm F/3.5-6.3 Di III-A2 VC VXD (Model B061) will be the first all-in-one zoom lens for Sony and FUJIFILM APS-C mirrorless cameras featuring a 16.6x zoom ratio. The AF drive system... Read More
“Miniscule” Fujifilm Velvia 100 components lead to cancellation by EPA News 

“Miniscule” Fujifilm Velvia 100 components lead to cancellation by EPA

Fujifilm Holdings is pulling Velvia 100 slide film from the market, citing toxic chemicals within its layers. The U.S. Environmental Protection Agency (EPA) decreed a chemical within Fujifilm Velvia 100, Phenol, Isopropylated Phosphate, is a carcinogen. Fujifilm has Sept. 5, 2021, to stop production of Fujifilm Velvia 100 in 35mm, 120, and large format. The full wording of Fujifilm’s announcement... Read More
PRINTING United Expo 2021 registration now open Events 

PRINTING United Expo 2021 registration now open

PRINTING United Alliance announces registration has officially opened for the highly anticipated PRINTING United Expo 2021, taking place at the Orange County Convention Center in Orlando, Fla., on Oct. 6-8. New this year is a three-phase Expo experience furthering provides access to even more education, new product debuts, and more, for the industry around the globe, the group said. The... Read More
Fujifilm introduces INSTAX Mini Link for Nintendo Switch smartphone printer New Products 

Fujifilm introduces INSTAX Mini Link for Nintendo Switch smartphone printer

Fujifilm Corp., in collaboration with Nintendo Co., Ltd., introduced the $99.95 INSTAX Mini Link for Nintendo Switch Smartphone Printer. As part of this collaboration, Nintendo Switch owners can create fun custom prints of their game The new Mini Link Special Edition and related app are expected to be released to authorized dealers April 30, 2021, in conjunction with the launch... Read More
Fujifilm announces firmware updates, camera control kits News 

Fujifilm announces firmware updates, camera control kits

Fujifilm Corp. will release the latest firmware update for the 102-megapixel flagship FUJIFILM GFX100 in June 2021. Among the updates: The new firmware updates the camera’s autofocus algorithm to the latest version to boost AF speed and Face/Eye-detection performance, enhancing AF accuracy even in portrait photography that involves subject movements. The new firmware enables coordinated control of the camera’s in-body... Read More
Fujifilm discontinues PRO 400H film due to lack of raw materials News Opinion 

Fujifilm discontinues PRO 400H film due to lack of raw materials

Fujifilm North America announced the discontinuation of FUJIFILM PRO 400H film in both 35mm and 120 formats. The company said the film is a unique product that is coated with a fourth layer requiring specialized raw materials and chemicals. As the materials for that color layer become more difficult to obtain, the company decided to discontinue the product. Fujifilm anticipates allocating ... Read More
Costco to close in-store photo labs by Valentine’s Day News 

Costco to close in-store photo labs by Valentine’s Day

Costco Inc. has advised customers it is closing its 800 in-store photo labs, bringing to a close a long-standing brick-and-mortar retail player. The retailer will still continue to operate its Costco Photo Center website. Some services like ink refills, passport photos, photo restoration and YesVideo transfer services will be discontinued entirely. In an email to customers, Costco said: “Since the... Read More
Lensrentals shares gear rental trends Marketing 

Lensrentals shares gear rental trends

LensRentals published its annual review of camera body and lens rentals for the year. Despite the global pandemic that brought much of the industry to a halt, the company was still able to rent thousands of pieces of gear. As customary, Canon dominated the new release chart in 2020, with RF mounts being rented 8 times that of rentals of Nikon... Read More
Koelnmesse cancels photokina “for the time being” Events News Opinion 

Koelnmesse cancels photokina “for the time being”

Koelnmesse, the organizer of the leading worldwide photo/imaging exhibition, photokina, has canceled the Cologne event “for the time being” after 70 years. The 2020 edition had already been canceled but dates for May 2022 were announced. It’s an ignoble end to the largest and, arguably, the most influential photo/imaging trade event. For most of its existence, photokina was held every... Read More
Fujifilm releases infrared version of FUJIFILM GFX100 large-format mirrorless camera New Products Updates 

Fujifilm releases infrared version of FUJIFILM GFX100 large-format mirrorless camera

FUJIFILM North America Corp. announced the launch of FUJIFILM GFX100 IR digital camera (GFX100 IR), a uniquely specialized version of its GFX100 large-format mirrorless digital camera for the forensic, scientific, and cultural preservation fields. Infrared images can now be made at 100MP – and even at 400MP through GFX100 IR’s new Pixel Shift Multi-Shot function – to reveal intricate details... Read More